Extensive Knowledge on various aspects of Programs from pre production planning to post production technicalities, able to provide wide ranged solutions and their implementations for problems, while maintaining the essence and creativity of the project to its fullest in the given resources and budget.Confident in handling complete Audio/Visual direction of the projects, both aesthetically and technically.Capable of managing and designating team for timely delivery of various television programs as well as handling the training of new broadcast recruits for large audience based programs and events. Thorough knowledge of latest camera and lighting setup with superior command over audio, video and graphic software. Ability to develop and implement out of the box marketing strategies increasing sales and organizational visibility through multiple dimensional approach. Specializing in camera work, post productions, cinematography both on set and on field, event management and promotional activities on social media.

Working in the capacity of Producer Programs, Events and Investigative Journalism and Promotions. 1. Producing some of the highest rating shows in Pakistan media in the given resources and budget.2. Managed and produced ‘Special Ramadan Series’ of live 8 hrs with 1000+ audience and multiple camera setups.3. Produce and manage large format event shows with 200+ audience and 12+ multiple camera productions.4. Manage Pre production planning to post production technicalities, providing solution for implementation problems5. Production and management of 20+ programs including reenactment dramas, informative shows, live business shows, Ramadan transmission and event based documentaries for daily and weekly slots.6. Produce Live Audience Based Road Shows in genre of politics, environment, entertainment and current affairs.7. Cover special projects on natural and man made disasters as field producer and live reporter.

Working in the capacity of Associate Producer Programs, Events and InfotainmentResponsible for the overall production and management of multiple programs for daily and weekly-aired slots. Produced infotainment shows in collaboration with the Senior Producer and Executive Producer.Responsible for the coverage and management of live and recorded road shows.Responsible for all infotainment field based recordings with the camera team. Responsible for the development and production of large format event shows with over 200 audience and 12+ multiple camera productions. Responsible for training new recruits in infotainment and promotions department. Covering special projects on Natural and Man Made Disasters as Field Producer and Live Reporter.

Working in the capacity of Producer Programs, Events, Promotions and Infotainment and Documentaries Responsible for the production and collection of full HD footage from across Pakistan. Produced over 10 feature length and mini documentaries on charity-based initiatives with special focus on Ramadan transmission. In depth research and program productions based on Aids in Pakistan.Responsible for the research and coordination in investigative crime reporting programs.Terrorism & Anti Terrorism campaign (special segment for bomb blast and terrorism)Production of Channel Id's across Pakistan. Research and Development of Crime Shows Research and Coordination including guests’ management for various current affairs shows. Reporting live for morning shows and sports events. Responsible for producing various news releases and live show segments in current affairs and infotainment.

Working in the capacity of Associate Producer Infotainment, Current Affairs and Environment. International Coverage – Turkey. Covered “Scarlet on Air”, an International LG Media Conference and Scarlet LCD TV launch held at Istanbul, Turkey from May 5-7, 2008.Responsible for guests line up and show segment production for live entertainment shows. Team member and coordinator for CNBC Live Conferences on business and corporate engagement from across the globe. Development and Production of Ghar Ka Kharch 1 hour daily live show.Covered field based productions for daily live shows, documentaries, election campaigns and promotional campaigns. Manager Events Management for live and recorded programs with local audience both on set and on real locations.

Responsible for the Development and Production of children based entertainment shows

• Saudi Continental Insurance Co - Saudi Arabia. • Arabian Shield Insurance - Saudi Arabia.• Islamic Arab Insurance Co. (IAIC) Saudi Arabia. • Royal & Sun Alliance - Saudi Arabia.• Sheen Advertising - Saudi Arabia.• IMC – International Marketing Communications – Saudi Arabia.• Sabco – Frozen Foods – Saudi Arabia. • Sadia – Frozen Foods – Saudi Arabia. • Lipton – Saudi Arabia. • London Dairy Ice creams – Saudi Arabia. • Baskins Robins 32 – Saudi Arabia. • Coco Cola – Saudi Arabia. • Rainbow – Dairy Products – Saudi Arabia