•Google Ads Professional (GAP) Fundamentals Qualified.•Google Search Advertising Advanced Qualified.•Responsible for creating comprehensive strategies and execution for all online advertising modules of SEM like SEO, Paid Search Campaigns, SMM/SMO (referral), Mobile marketing and E-mail.•Manage a wide range of projects, including analysis and tracking of leads, visits and potential customers etc. through Google Analytics.•Developing, implementing strategies and delivering marketing plans in order to build & attract website traffic and reach the required target audience.•Play a key role in all online customer acquisition/Lead Generation activities.•Work on Paid Search Platforms like Google Ad Words, Yahoo,Bing, Facebook and LinkedIn Ads.•Have team handling, training experience and conduct knowledge sharing sessions. Lead daily huddle and meetings with the team.•Manage day-to-day client relationship through conf. calls, presentations & chats.Specialized in* Google Ads (Google Certified) * Web Market Research Analysis* Social Media Optimization* Traffic Analytic and Metrics* Web site usability analysis* Search Engine Optimization* Competitive Analysis* Image Optimization* Video Optimization & Marketing* Link BuildingSpecialties: Search Engine Optimization, Google Ads (Google Certified)SEMInternet marketingonline marketingGoogle Analytics (Google Certified)Competition trackingWeb ResearchWebsite project managementWebsite UsabilitySEO for GoogleSEM for GoogleWeb marketing advertisingSocial media marketing

Key Responsibilities:Serve as the primary liaison between ITI (Industrial Training Institute) graduates and Diploma programs, facilitating their transition to higher education while securing job opportunities.Provide guidance and support to B.Com/BBA graduates interested in pursuing MBA programs, fostering their professional growth and career development.Facilitate the progression of Diploma holders to Degree programs, ensuring a smooth transition and empowering them with advanced academic qualifications. Key Achievements:Successfully mentored and guided ITI graduates through the transition to Diploma programs, resulting in increased enrollment and retention rates.Implemented innovative strategies to support B.Com/BBA graduates in their journey towards pursuing MBA degrees, resulting in enhanced student satisfaction and program success.Spearheaded initiatives to streamline the progression of Diploma holders to Degree programs, improving accessibility and opportunities for academic advancement.

Key Achievements:Spearheaded the seamless arrangement of campus interviews, facilitating invaluable opportunities for students to connect with leading companies.Forged strategic Memorandums of Understanding (MoUs) with top-tier companies, enhancing student employability through tailored training programs and job-ready materials.Pioneered the introduction of cutting-edge IT courses, including Web Development and Digital Marketing, aligning curriculum with industry trends and demands.Provided comprehensive training to students in Digital Marketing, fostering skill development and offering personalized support for successful placements.Elevated institutional presence and engagement by initiating and managing social media accounts, transforming outreach and communication strategies.Led the redesign of the institution's website, modernizing its interface and functionality to reflect current standards and enhance user experience.Orchestrated enriching company visits, offering students firsthand insights into corporate operations and cultivating meaningful industry connections.Contributed to TATA Motors CSR initiatives, actively participating in community engagement projects and driving positive social impact through collaborative efforts.

I work as Business Development At Rajarshi Solutions. Technology Business Development Professional involved with all aspects of Marketing & Sales in an Growth Oriented Information Technology Company. Currently involved with developing market for a cloud based analytic platform, enterprise planning applications, Software Development and Web Development .