Siddhartha Chakravarty Email & Phone Number

Kolkata, West Bengal, India

Howrah, West Bengal, India

• Budget Planning, Agency liaising for the shoot, and Creative approval.• In-store & outdoor branding for 100+ stores across India (Excluding LFS/MBO).• Coordination of CRM and loyalty program with the agencies.• Purchase Order preparation, vendor enrollment, negotiations, billing & payment.• New store opening plan for all promotional activities.• Agency coordination for digital presence (Social Media, Website).

Kolkata, West Bengal, India

• Branding on Club House, A, A+ and B category outlets• POSM allocation and execution plan in the entire WOD.• Tracking of new SIS/GSB/ACP/ISB deployment status to ensure the effectiveness of branding and submitting Cladding and 3.0 Agreements when any deployment is done.• Monitoring on VM Route Plan & Tracking of the VM's for hygiene (SIS & GSB/ACP).• Purchase Order preparation, vendor enrollment & negotiations.• Smooth and effective coordination with the concerned departments.• To generate more sales in your respective ZSM area with good branding and visibility.• Co-ordinate with Warehouse team for branding material.

Kolkata Area, India

Job Responsibilities:• Addition of new vendors in the system zone-wise also negotiation.• Retail Branding (Preparing and updating retail list & execute the branding operations region wise simultaneously).• Maintaining and updating data bank as per the entity. • Brands oriented retail work & generate report for the same.• Leaflet & other stationary item’s printing & delivery with the vendors. • Co-ordinate with the creative agency for artworks for ATL/BTL campaigns, share brief. • Media Buying & Execution.• Check the content in digital platform, co-ordination with the agency.

Kolkata, West Bengal, India

Job Responsibilities:• Addition of new vendors in the system hospital-wise.• Preparing and updating presentations for running Medias (Outdoor & Indoor both).• Maintaining and updating data bank as per the entity. • Conducting market research through CTR analysis. • Both ATL & BTL handling. • Implementation of campaign zone wise. • Media Buying & Execution

Kolkata Area, India

• Liaising and networking with a range of stakeholders, e.g. local and national advertisers, media partners and partner organizations.• Selecting media opportunities to create own property (Hoarding).• Making and updating presentations for corporate visits.• Maintaining and updating the database.• Conducting market research for Competitor’s Analysis. • Contributing and developing marketing plans and strategies. • Evaluating marketing campaigns.• To plan and execute all promotional activities needed to give a boom to sales.• Proper execution of work to the subordinates and the vendor.• Reconciliation day-to-day basis for various M.I.S

Kolkata Area, India

• Media Buying, Trading & Execution.• Vendor negotiations and management.• CTR- Campaign Track Report(A Towns)• Implementation of campaigns. • Monitoring reports to be provided on a system basis. • Client addition in the portfolio.

Bihar, India

• Formation of competition Analysis Report to be updated on a Monthly basis.• Media Planning.• Vendor negotiations and management.• Buying of OOH mediums. • Implementation of campaigns. • Monitoring reports to be provided on a system basis. • Additional Campaigns Handling of Telecom client’s like Airtel, MTS, Hindustan Unilever.

Advanced Digital Marketing Program, Digital Marketing

Bachelor'S Degree, Computer Software And Media Applications

Intermediate, Science, B

Activities and Societies: Cricket

Matriculation, Science