Dileep Chandran.S Email & Phone Number

Thiruvananthapuram, Kl, In

India

Achievements and Impact:Managed a team of 15 members to execute various digital marketing strategies, promoting growth, revenue, and online visibility for multiple clients worldwide.Scaled the digital marketing department's ROI to 2.4x and successfully increased the headcount from 4 to 15 within a single year.Introduced data-driven marketing techniques, leveraging analytics tools to track and improve campaign performance, leading to a 40% increase in overall campaign efficiency.Other Responsibilities:Coordinated and managed multiple digital marketing projects simultaneously, ensuring timely client deliverables and updates.Acquired numerous clients from various countries using platforms like Upwork and LinkedIn, as well as through referrals.Retained clients for over a year by providing exceptional customer service and maintaining high-quality standards.Led the rebranding efforts for major clients, which included developing new brand guidelines, redesigning websites, and launching targeted social media campaigns.Spearheaded the integration of marketing automation tools, reducing manual workload.Conducted comprehensive market research to identify new opportunities and trends, driving innovation in digital marketing strategies.Trained and mentored junior digital marketing team members, fostering a collaborative and high-performing team environment.Managed the company's digital marketing budget, ensuring efficient allocation of resources to maximize ROI.Implemented A/B testing across various marketing channels, optimizing content and creative elements to improve engagement and conversion rates.

India

Spearheaded the development of high-quality content that resonated with the target audience and improved brand positioning for 'Happilee' (An in-house product).Worked alongside a dedicated team to develop content and helped create a GTM plan for the 'Happilee' app.Improved online visibility for multiple projects using SEO and other digital marketing strategies. Completed in-depth market research studies and competitor analysis.Created a social media campaign and SM calendar for Happilee.Wrote numerous SEO blogs for the 'Happilee' website.

Trivandrum, Kerala, India

Worked on numerous client projects of varied needs like website content creation, SEO projects, and SMM projects.Conducted market study to gauge the competition and create strategies to help improve sales.Connected one-on-one with both domestic and foreign clients to assess their needs and drive meaningful conclusions from the discovery callsImplemented structured data markup (Schema.org) to enhance search engine understanding and improve rich snippet visibility.optimized high-converting landing pages, ensuring they are SEO-friendly and aligned with business goals.Developed and executed link-building strategies, securing high-quality backlinks from reputable websites.

Trivandrum, Kerala, India

Achievements and Impact:Achieved a 5x increase in organic traffic within 6 months through targeted SEO initiatives.Successfully improved domain authority from 17 to 24 within 6 months through strategic backlink acquisition and content optimization and creation.Other Responsibilities:Created fully SEO-optimised, plagiarism-free blogs to provide better online visibility and increase conversions.Edited and published content on various CMS platforms such as WordPress, Blogger, and Medium.Utilized tools like Google Analytics and SEMrush to track and analyze website traffic and performance.

United States

Joined as a freelance content writer and created multiple content pieces like listicles, blogs, how-to articles, YouTube video scripts, and carousels.upskilled myself in SEO and other content writing techniques like skyscraping, keyword research, content clustering, and content pillaring.Vary language and tone of messages based on product and medium.Present drafts and ideas to clients.Edit or rewrite existing copy as necessary, and submit copy for approval by supervisor.