Develop new sales initiatives and programs to maintain a competitive edge in the market. Engage with government trade bodies to explore existing and potential markets for exhibitors.Manage floor plans and sales budgets to optimize exhibition layouts and ensure revenue targets were met. Provide leadership and training to the sales team. Develop prospect lists to promote visitor engagement and expanded the exhibition database.

To create a Project strategy/plan, set achievable and project budget(s).Implement strategies and coordinating the project team with a pipeline in order to achieve mentioned strategy and goals. Furthermore, the role includes assisting the project team, the project marketing, the project sales as well as developing markets. Dubai Wood show. Cairo Wood. Gabon.Regions: Middle East, West Africa, Egypt

As Exhibition Project Manager for the world's largest Signage/ Digital Print exhibition (SGI Dubai)& Entertainment/Amusement & Leisure Exhibition (DEAL), I am responsible for space sales, business development, account management, key Government & Association partnerships.Providing ongoing exhibitor service throughout the event cycle and managing re-bookingProject ManagementLeading the team of Sales Managers, I generate and contribute directly towards accelerated space sales, sponsorship, awards, demo, onsite networking events and webinar revenues. Designing complete participation packages, pavilion designs, webinar & conference programs, and devising complete digital marketing and PR calendar for the sections. I write content and develop collateral and update website and social media feeds.Develop and write the content for a market-driven conference program Conduct market research to select, invite and secure high level speakers to cover all the sessions in the program and also generate new topic ideas for future events and develop ideas for highly profitable add-on daysResponsible for sponsorship sales

o Was responsible for the marketing and Business Development activitieso Was also responsible in selling floor space and Sponsorships for events tied up with PrintWeek.o Coordinated with web development team to adapt, improve and optimize online communications for SEO.o Developed social media profiles and produced quality content on sites like LinkedIn, Twitter, Instagram and FBo Formulated, implemented and managed marketing and communications goals, objectives, policies and procedures.o Produced marketing and communications collateral for all platforms consistent with company brand.

• Was responsible for Business Development and revenue generation• Analyzed sales figures and reported on them.• Built relationships with customers and provided sales presentations to executives.• Coordinated and planned sales staff training programs, ensuring they were well prepared tosucceed in their positions.• Determined discount rates and profitability.• Monitored preferences of customers in order to determine how to better focus sales efforts and achieve increased sales.

To familiarize employees with policies and procedures of the organization To enhance the creativity, adaptability and versatility of the employees and to facilitate learning at the work place Work toward attaining a personalized and specialized service to each and every client. Facilitate training courses and workshops based on sound adult learning principles Assure Sales teams are able to clearly articulate/demonstrate product details Translate business needs into Sales training programs Articulate organizational goals through effective training's. Assess employee understanding of company policy through regular evaluations. Assist new hires in creating and strengthening important skills that are critical to job• performance.

• Promoted medicines’/FMCG’ features and qualities to physicians, professional staff, medical institutions and pharmacies.• Planned strategic marketing and promotional activities.• Worked in coordination with departmental managers in preparing strategies to promote products in the market.