Regional Business Analyst (Emea)
Dubai, United Arab Emirates
• Increased adoption of the new reporting system by 35% for 16 market clusters in EMEA. Automated and harmonized the reporting framework in Tableau, collaborating with the Global BI team. Guided EMEA market leadership teams on the system usage and demonstrated the benefits through visual analytics. • Achieved a 75% reduction in data processing time and enhanced accuracy in the performance evaluation, by designing and creating Sales, Financial and Marketing dashboards, for EMEA region, enabling country managers and support teams to benchmark performance, review KPIs and make data informed decisions. • Led UAT test scenarios and support activities for rollout of Global projects that implemented a uniform ERP framework, across all EMEA markets enabling consistent reporting and data management.• Coordinated data cleansing, data validation, hierarchy mapping and territory assignment rules, that helped the Salesforce.com (SFDC) rollout in some EMEA markets.• Enriched the data quality through EMEA Data Governance Council, by highlighting data challenges that arose from legacy system integrations and set processes in place to ensure they are corrected in a timely manner. • Promoted a productive culture and mentored market analysts through EMEA Analytics forum, by developing them through constructive feedback, therefore helping them upskill to take over higher/regional roles. • Enabled the reviewing and understanding of the impact of price changes and portfolio change, by customer and product, by proposing a model for Price Volume Mix (PVM) Analysis, to the Pricing and Finance teams.