- Driving Bausch & Lomb's Digital Transformation via Strategic Digital Marketing Initiatives and activating their E-com marketing strategy (Amazon, Flipkart etc)- Started their Whatsapp Commerce to help in increase in their sales- Set up the ORM and digital listening processes to track and analyze online conversations and feedback- Developing and executing innovative, data-driven digital marketing strategies that help to activate full funnel results- Managing 4 agencies to run and optimize multi-channel digital marketing campaigns, resulting in improvements across SEO rankings, bringing media efficiencies, increasing ROAS, conversionrates, and customer engagement- Conducting in-depth market research and competitor analysis to identify untapped opportunities and leverage emerging trends, resulting in increase in market share- Seamless cross-functional collaboration with internal stakeholders to ensure brand consistency, optimizing user experience, and delivering highly engaging digital assets.

- Digital Media Planning & Buying for Maruti Suzuki Arena, MSIL Corporate & Truevalue- Evaluation of Digital Media Associations (IPL, WC, Union Budgets etc) for clients and bringing efficiencies - Measuring the results of campaigns beyond primary KPIs with tools like KANTAR, Nielson DAR etc- Long Term Deals to get media efficiencies for client- Unification of campaign to drive incremental reach - Introducing New innovations and new emerging technologies like Web3 to get edge over competition in cluttered ecosystem- Driving consideration & Intent beyond Google & Facebook

• Managing digital media planning for Key Accounts • Creating and presenting strategic digital media plans based on sound analytics, supported by data• Negotiate with media publishers (Direct Buying, Programmatic Buying, LTD and Sponsorships) • Deploying appropriate technology platforms to find and engage with key target audience segments• Analyzing and reporting results and budget summaries on a regular basis (weekly, monthly, annually)• Create digital media strategy and campaign plans• Participate in new business pitches, etc.• Competitive data mining & formatting. Creating competitive reports to derive insights from data.

We are India’s first ever one stop junction for Youngsters. This is a platform which will lead to a new era of camaraderie among the students, writers and Corporate World. In few words, we bring India’s Youth together to a single online community.Our Presence: We have presence in 200+ colleges across India (Delhi University, GGIPU, IITs, IIMs, IIMC, JMI, Amity, Sharda, BITS etc) with a registered user base of 90,000+ in 2 years, which makes us the fastest growing online Youth community.For College students, we aim:To provide them a mouthpiece, to speak out everything under the Sun.To add value in their academic journey.To bring on board the opportunities in industry for summer internships, part-time jobs and weekend projects.To provide timely information about all the competitions, conferences, Debates and events to be held across Colleges across India.For Corporate, we aim:Fuccha.in is a platform for connecting your brand to the youth at colleges through our online partnership with these colleges and their students, faculties and management, to promote your brand, stay connected with youth, hire them and communicate with them by sharing the culture of your organization.We have a dedicated team which looks after the efficient delivery of various offerings being given to all our stakeholders with the best possible user experience. Fuccha.in is making its ubiquitous influence by impacting the young at heart, including students, CEOs, academicians, socialites, professionals and entrepreneurs.In the above endeavors, we have connected with young brands and offered them a platform to highlight themselves amongst relevant target audience.To know more about us or partner with us write to us at info@fuccha.in

I am responsible for making Digital Marketing Strategy, Media Planning, Budget Allocation, Achieving Targets, Optimizing Campaigns, Sync with other in house teams, SEM, SMO, Digital Marketing, Email Marketing, Affiliate Marketing, Facebook Paid Ads, Digital Marketing strategy and analysis, Blogger reach out,and advising keywords for better search results

email marketing, Social media marketing, Digital Marketing strategy and analysis, advising keywords for better search results, Competitive Analysis, Digital report's analysis

Competitive Analysis, Facebook Ads, SEM, Google Analytic, ORM, SMM, Display and Affiliates, Daily Analysis on all channels to increase ROI

Rootseducation is one of India’s Fastest Growing Educational Services Firm! Founded by a team of IIT-IIM alumni, Roots Education is head-quartered in New Delhi, with partner centres across 11 cities (and counting)! Since its humble start in August 2003