Dillon Gibson Email & Phone Number

Saint-Mandé, Île-de-France, FR

• Crafting personalized lifecycle & acquisition strategies from product launch to post launch on AAA & AA titles across 12 marketing channels (Email, In Game, Microsoft, Sony, Nintendo, Ubisoft Connect Launcher)
• Collaborating with cross functional teams for launch & lifecycle success (Brand, Media, Live Operations, Data Science, Analytics, User Experience)
• Integrating data points for new products/services for future segmentation & personalization in tandem with Business Intelligence & Data Production teams
• Using data to tell stories on all reports, strategies, presentations, testing recaps, & recommendations
• Focusing on authentic customer journeys & lifecycles that drive acquisition, engagement, & monetization
• Heavy utilization of measurement frameworks to establish key KPI’s for performance reflection

Saint-Mandé, Île-de-France, FR

Torrance, CA, US

• Used data to forecast and order several Honda products every month ≈ 20,000 units (600 million worth of retail inventory)
• Adjusted appropriate vehicle mix for North America to meet market demand
• Utilized Excel, Business Intelligence, and Internal Software to forecast and submit orders
• Used data to tell stories & make recommendations for product lines
• Using a high level of judgment when submitting forecast and monthly orders
• Working with internal & external teams globally (Manufacturing, Product Planning, Sales, & Logistics)

Torrance, CA, US

• Generated ad hoc reports for managers and executives with heavy use of SalesForce & Excel
• Worked with internal stakeholders to provide necessary data (Manufacturing, Engineering, Legal, Marketing, Customer Service)
• Presented reports to internal stakeholders to drive business decisions
• Managed multiple tasks, reports & projects independently every day
• Researched emerging & ongoing issues with Honda/Acura products
• Collaborated with team members & managers to create new operational processes

Torrance, CA, US

• Interacted with thousands of customers via Facebook and Twitter
• Created weekly public engagement tweets
• Daily use of Sprinklr, Social Studio, SalesForce, Excel, Word, and PowerPoint
• Worked with teams to incorporate better procedures
• Researched forums daily for CRM purposes
• Used a high-level judgment when interacting with stakeholders