•Manages strategy and implementation of marketing efforts for Capstone Wellness

•Worked with department heads to update marketing materials and develop brand strategy for their programs•Interviewed subjects of interest and contributed written magazine features for quarterly distribution of Harding magazine•Collaborated with Director of Digital Media to develop new content for harding.edu in CMS•Worked closely with graphic design team to communicate branding guidelines and create new materials for university•Distributed university communications via Constant Contact to 60k+ alumni•Project management working with photographers, designers, clients, and management to accomplish brand objectives

•Managed social media accounts for all on campus events•Facilitated marketing distribution on campus and community•Assisted in event coordination and execution for student activities•Managed activities for tour performances including the following artists: Andy Grammer, Tori Kelly, NEEDTOBREATHE, Jesse McCartney, The Oak Ridge Boys, Ben Rector, The Hunts