I managed a variety of large scale, global digital projects with an emphasis on B2B marketing. I led a variety of website optimization and digital marketing campaigns, Sitecore website builds, Salesforce and Marketo implementations all with a focus on measurable success.

I helped my clients integrate with Salesforce while also strategizing and project managing the execution of their marketing campaigns within the following platforms: Pardot, Eloqua, Marketo, Salesforce Marketing Cloud, and Influitive.

• Acted as the main point of contact for hardware/software/tech clients and stayed heavily involved in liaising with creative and technical teams within MarketOne.• Advised clients on strategic initiatives, campaign planning, content creation and understanding when to involve supporting strategists.• Led client engagements and strategy for business units of existing large clients as well as owning the entire engagement on smaller/mid-sized clients.• Acted independently on my accounts without needing regular involvement of my Account Director.• All aspects of project management which included translating client requirements into project and creative briefs, estimating costs and timeframe, creating project plans, managing client scope and expectations, and regular reporting to both client and agency teams.• Secured internal and external delivery resources as needed per project.• Worked with relevant contacts within the client organization to understand their marketing strategy and methodology.• Oversaw the build of digital properties such as websites/microsites and light applications (online tools, utilities, etc.).• Led internal and client project status calls.• Reviewed delivery assets and provided feedback to delivery teams. I also managed the client feedback intake process and implementation of their feedback.• Managed Account Managers and Account Coordinators as well as mentored others that did not report directly to me.

• Project manager that was responsible for: NetApp, Symantec, Agilent, Tektronix, Keithley, FLIR Systems, Rohde & Schwarz and many others.• Created and executed marketing plans within planned budgets with all partners and internal divisions.• Successfully managed events, direct mail, email and online marketing campaigns from design concepts through execution.• Responsible for managing a large company website redesign as well as the ongoing maintenance of banner ads and content.• Analysis and maintenance of project metrics for all campaigns.• Sourced, organized, and managed trade shows and seminars from conception through lead follow-up.• Designed content and delivered weekly/monthly ConRes specific e-newsletters including creative offers to generate interest and grow the subscriber base.