Dillon Dyer Email & Phone Number

New York, NY, US

Raleigh, North Carolina, US

Orlando, FL, US

• Focused on launching key customer marketing programs which included email campaigns, webinars, and digital ads pushing LinkedIn to become the leading B2B marketing platform. Below are a few key items I successfully.
• Recommended and executed five short-form videos to increase engagement with customers
• Created and launched six webinars to reach 20K+ advertisers, exceeding the ROI goal by 30%
• Led and created customer-centric autoresponder emails for all on-demand webinar registrants
• Created and launched a digital direct mail program for all customer accounts, exceeding the ROI goal by 60%
• Launched vertical campaigns to support all microsites and webinars

Dublin 2, IE

• Marketing lead for Microsoft Search Advertising with ownership of cross region B2B marketing. Partnered with sales to drive customer engagement to grow campaigns and implement new strategies to grow revenue.
• Created over 60+ in-person client engagements across five regions. Average of 35% ROI increase with 50+ person engagements
• Tracked event KPI's against metrics including customers engaged and priority adoption
• Lead and designed all virtual engagements with an audience reach of 200+ attendees
• Created marketing assets to ensure on-brand execution across all fields including marketing campaigns, marketing presentations, external and internal newsletters
• Spearheaded technology testings for all communications for internal sales. Implement survey platforms and engagement apps to track feedback and ROI from agencies and direct advertisers. Increased survey feedback to 82%.

Dublin 2, IE

• Ownership of all projects to bridge the communication gap between buying, site merchandising, production and marketing departments to expand business awareness and achieve organic growth.
• Created and monitored the development and implementation of timelines across departments to maintain progress and budget spending. Was able to decrease spending of 20% with the monitored timeline and tracking of spend
• Managed all event operation from initial briefing to execution. Created and developed four fashion shows, four showrooms and three networking experiences which led to five companies buying over $10K worth of seasonal.
• Proposed and collaborated campaigns across sales and marketing department to grow retail site traffic and brand presence for new channels. Increased site traffic to 30% in one year
• Designed and created campaigns through social channels to increase audience awareness and sales with email marketing, ads and website content
• Streamlined procedures by proposing and implementing software to manage and track stock

AL, US

• Oversaw engagements and marketing campaigns to enhance enrollment outcomes. Developed creative strategies and identify concepts for a wide variety of media to promote the visibility and enhance the reputation of Snead.
• Established and managed over 20+ event timelines and proposed resources needed to execute all campus engagements
• Created branding for social media and advertisement through all marketing campaigns to maintain brand consistency
• Tracked and provided insights on social media to increase campus awareness. Increased presence by 20% in six months.
• Increased fundraising revenue by 15% through new donor and alumni engagements.
• Developed and executed communication plans that promoted wider recognition and awareness of the college to internal and external audiences, including prospective and current students, alumni, faculty, staff and the.

Tuscaloosa, AL, US

Implemented branding and marketing techniques to reach target audience across campus while managing social media platforms increasing followers of all marketing programs.Rebrand: Designed and presented brand evolution to clients for various community organizations, departments and corporations Events: Demonstrated solid logistical planning skills while.

Bachelor'S Degree, Marketing And Public Relations

Associate'S Degree, Marketing And Public Relations