Data Analyst
Current1. Game Performance Monitoring- Conducted A/B testing to optimize game performance across device categories and identify root causes for 5% user drop-off in key gameplay stages.- Automate the pipeline from gameplay data collection to tableau views.- Owned company-wide analytics, driving cross-functional alignment among 40+ stakeholders including - QA, Product, UI/UX and Game Devs.2. App Health Monitoring- Developed real-time dashboards to monitor key in-game systems like login-to-gameplay funnel and matchmaking, identifying 8.5% user drop-off at the login stage and enabling root cause analysis (RCA) to mitigate the issue.- Automate and Deploy CICD pipeline in Databricks workflows for SQL and PySpark codes enabling the above views.3. Data Instrumentation & Alerting- Validate and Correct the data instrumentation with the engineering team. - define what data to collect at what frequency. - Automated Slack alerts for data anomalies, cutting resolution time by 50%.4. Third party data- Leveraged Appsflyer for user acquisition analysis, contributing to a 15% increase in user engagement through targeted marketing strategies.