- Establishing new marketing strategy as a @fashion ecommerce retailer@ incl * assortment policy, MarkUp and price strategy * website design and usabiluty analys * content design * communication policy (email marketing, remarketing) * AD campaigns (Media, context) * search marketing- Redesing of all busines proceses (warehouse - delivery - finance)- Redesign of integration with ERP 1C8 - Human resourses: new department structure, KPI system, personel motivation scheme- Finance planing and control (P@L, cash flow, IRR)

• Creation of Ecommerce dep (organize chart, Business plan, HR)• Organization classification system of items on site (10 000 + items)• Design of web site (graphic design, usability tests, .Net developers)• Connect with EPR system Axapta• Design of marketing strategy (incl Content, SEO optimization, Email)• Operation control of unit Activity: Call Centre

• Operation control of unit Activity: Call Centre, Logistic department, Design Studio, Photo• Planning of unit activity (CF, P&L, Marketing plan)• Automatization and increasing of staff working efficiency -Back Office• Control of test fulfillment and sales analysis• Marketing activity: internet value marketing,developing of new services on the site,design of site graphic and advertising campaignlanding page optimizationdesign of Email marketing strategy, CRM systemSEO optimization of site content• .Net Developers team management• Max 84 people in department

• Planning of holding company receipts for 1 month (day distribution) and for 3 years (unit distribution)• Leading of holding company budget: receipts, operating expenses• Analysis of planned performance fulfillment, exposure of deviation, development of changings in budget