With over a decade of experience in the dynamic realm of digital marketing, I have honed my expertise as a Digital Director, fueling brand growth and innovation. My journey through various roles has equipped me with a unique skill set:Digital Director at BYOND (Oct 2021 - Present): I currently lead digital strategies at BYOND, pushing the boundaries of creativity. My focus is on propelling digital expansion, crafting innovative campaigns, and leveraging cutting-edge technology to amplify brand presence and engagement.General Manager at Hello RAW (Feb 2016 - Oct 2021): During my tenure at Hello RAW, I guided the brand through substantial growth and transformation. My strategic leadership fostered robust teams, sustainable practices, and impressive market reach.Community and Social Media Specialist at TEQUILA / TBWA Advertising Agency (May 2014 - Feb 2016): At TBWA, I excelled in community building, social media strategy, and campaign ideation. I partnered with industry giants, such as Standard Chartered Bank, NIVEA, and UNICEF, demonstrating crisis management proficiency and a talent for identifying key opinion leaders (KOLs).Project Executive at PT Tempo Scan Pacific,tbk (Jan 2014 - May 2014): I gained invaluable experience in client management, project execution, and product activations, ensuring client success for products like Bodrex, Hemaviton, and Neo-Hormoviton.Socialization Executive at Gushcloud (Jul 2013 - Jan 2014): My role involved community development, program creation, media relationship cultivation, marketing strategy development, and occasional sales.Publisher Acquisition (Apr 2013 - Jun 2013): I contributed to expanding the publisher network, maintaining crucial relationships, and delivering insightful monthly reports for clients including Advan, Manulife, and Permata ME.My diverse journey has nurtured my skills in social media strategy, community building, campaign management, crisis handling, and client relationship management. I've had the privilege of collaborating with renowned brands and organizations, driving their success through innovative digital campaigns.I'm open to exploring new challenges and opportunities in the digital landscape. Let's connect to discuss digital marketing, brand strategy, or community management. Together, we can unlock the limitless potential of the digital world.