As the eBusiness Director, I’m spearheading the European adaptation and execution of the Maison's Online Retail strategy across various channels, including web platforms and the Client Relations Center (CRC). My focus is driving the eBusiness development while ensuring a seamless client experience throughout the value chain. 𝑲𝒆𝒚 𝑹𝒆𝒔𝒑𝒐𝒏𝒔𝒊𝒃𝒊𝒍𝒊𝒕𝒊𝒆𝒔- 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐲 𝐄𝐱𝐞𝐜𝐮𝐭𝐢𝐨𝐧: Implement the Online Retail Strategy, ensuring consistency and adherence to best practices across the European region.- 𝐌𝐚𝐫𝐤𝐞𝐭 𝐈𝐧𝐬𝐢𝐠𝐡𝐭𝐬: Monitor industry trends and competitor activities, providing actionable insights to headquarters to inform strategic decisions.- 𝐎𝐦𝐧𝐢𝐜𝐡𝐚𝐧𝐧𝐞𝐥 𝐃𝐞𝐯𝐞𝐥𝐨𝐩𝐦𝐞𝐧𝐭: Foster a strong omnichannel culture that enhanced the integration of online and offline client experiences.- 𝐎𝐩𝐞𝐫𝐚𝐭𝐢𝐨𝐧𝐚𝐥 𝐎𝐯𝐞𝐫𝐬𝐢𝐠𝐡𝐭: Manage online retail operations, ensuring optimal stock availability and effective media planning to support sales goals.- 𝐓𝐞𝐚𝐦 𝐋𝐞𝐚𝐝𝐞𝐫𝐬𝐡𝐢𝐩: Lead, develop and support a multidisciplinary team (28 FTE) focused on resolving operational challenges and enhancing client experiences.- 𝐂𝐑𝐂 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐲 𝐌𝐚𝐧𝐚𝐠𝐞𝐦𝐞𝐧𝐭: Drive the customer relationship center strategy, emphasizing sales, service quality, and alignment with HQ guidelines.- 𝐃𝐢𝐠𝐢𝐭𝐚𝐥 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐲 𝐃𝐞𝐯𝐞𝐥𝐨𝐩𝐦𝐞𝐧𝐭: Develop and implement the market's web and social media strategy, utilizing performance metrics to guide action plans and improvements.In this role, I am committed to elevating the online retail experience and driving business growth through innovative strategies and effective team collaboration.

As the Deputy BPO for Retail, I lead the Retail BPO pillar for Richemont, overseeing initiatives that optimize in-store operations across 14 Maisons and over 900 boutiques globally, serving 7000+ users. My role focused on driving the Retail Projects to enhance the internal SAP system and implement a New Retail vision.𝑲𝒆𝒚 𝑹𝒆𝒔𝒑𝒐𝒏𝒔𝒊𝒃𝒊𝒍𝒊𝒕𝒊𝒆𝒔- 𝐏𝐫𝐨𝐣𝐞𝐜𝐭 𝐌𝐚𝐧𝐚𝐠𝐞𝐦𝐞𝐧𝐭: Spearheaded the development and execution of Gemini Retail projects aligned with business objectives, ensuring effective collaboration among Product Owners, business representatives, and Group Technology teams.- 𝐏𝐫𝐨𝐜𝐞𝐬𝐬 𝐎𝐩𝐭𝐢𝐦𝐢𝐳𝐚𝐭𝐢𝐨𝐧: Contributed to the mapping of retail business processes and prioritized enhancement requests, coordinating with SAP CC for implementation solutions.- 𝐓𝐫𝐚𝐢𝐧𝐢𝐧𝐠 & 𝐃𝐞𝐯𝐞𝐥𝐨𝐩𝐦𝐞𝐧𝐭: Proposed and implemented training strategies for retail end-users, addressing training needs and ensuring clear communication of business processes during key user sessions.- 𝐓𝐞𝐚𝐦 𝐋𝐞𝐚𝐝𝐞𝐫𝐬𝐡𝐢𝐩: Managed and developed a growing team, fostering a culture of digital skills and methodologies while building synergies between various projects.In this role, I was committed to transforming retail operations and enhancing user experiences through strategic initiatives and effective team management.