Dimithri Perera Email & Phone Number

Sri Lanka

Responsible for managing, developing and growing the business, providing direction and leadership to the organization, ensuring profitable growth, satisfactory cash flow, market leadership and the establishment of industry leading service standards. Has overall P&L responsibility for the organization, is involved in very strategic business development.

President - Sri Lanka Association of Air Express Companies (2011 - 2013)

Lead the deployment of area, country and Asia Pacific sales strategies and enabling tactics, driving both acquisition and retention of revenue throughout the Direct Sales, Regular and National Customer revenue channels. Deliver strategic imperatives adopted in collaboration with AP sales development initiatives.

• Managed a fully integrated sales and marketing team to meet an overall sales revenue budget from a portfolio of 400 local vendors/garment manufacturers supplying to brand owners USA, Europe, Middle East and Asia.
• Coordinated sample development through offices in Honk Kong and U.K., attended global budget meetings, and canvassed for direct orders from buyers located in the U.K.; Marks & Spencer, Bhs, Woolworths, Next.
• Involved in the preparation of business plans; setting short and long term competitive strategy for the company and all product categories. This included setting the local pricing strategy to ensure a profitable.

Mba (Pim), Business Administration

MBA

Certified Professional Marketer (Cpm), International Marketing

Cim, Marketing

Education record