Highly experienced in Marketing & Communication Strategies, with a strong focus on delivering results in Customer Care and brand performance across both National and Multinational markets. Proven success in roles ranging from team member to leadership positions, where I have consistently driven results through ethical practices and an understanding of diverse market cultures and behaviors.I am passionate about how businesses are shaped by fundamental values—ethics, habits, and culture—which I believe are the cornerstones of sustainable success. I actively monitor global market trends and continuously seek new, more effective KPIs to drive business forward.A strong advocate for the integration of cutting-edge technology, I am particularly enthusiastic about the potential of AI in transforming business strategies. With a deep interest in Digital and Social Media, I am committed to the idea that Growth & Performance Marketing, supported by innovative AI solutions, is key to long-term profitability and sustainability.