Offering full-stack marketing services and business strategy consultation to startups, SMBs and large enterprises. Current customers include -Proshort.ai - A short-video platform for enterprises to boost employee engagement and learningDigital Align - The automation intelligence company for banks that adds a digital workforce to boost process efficiency

Responsible for Product Marketing, Customer Marketing and Analyst Relations. Built the three functions and the overall teams from ground up. Repositioned LogicMonitor's brand from being known as a legacy Infrastructure Monitoring company to a more modern Observability Platform company. Conceptualized and launched the LM Envision platform at the LM Elevate user conference in New York.

• Came in through the Hortonworks acquisition• Key advisor to growth strategy and development of the overall Data-in-Motion product line• Managing a product marketing team and the #1 streaming product portfolio in the industry• Directly responsible for enabling a 4x pipeline through sales plays, global campaigns, regional workshops and ABM initiatives • Positioned Cloudera DataFlow as a streaming leader across multiple analysts and industry groups• Leading the IoT product strategy, partner development and execution across the company• Owned and managed the pricing strategy and execution of four dozen SKUs across direct sales, partner sales and OEM

* Created a brand new messaging for integration sales plays using “Digital Transformation”* Created a complete competitive landscape with details across overlapping verticals in B2B, Analytics, MDM, API Management etc. * Conducted a comprehensive win-loss analysis to understand deep insights on customers, buying patterns, competitive situations, pricing and sales enablement. * Focused on expanding the partner ecosystem. Setup partner enablement program. Forged new partnerships for APIM & B2B based on product strategy and roadmap. * Refined product messaging based on competitive positioning as well as key differentiators. Focus on HCM, CRM, Customer 360 and big data ingestion plays.

* Own and market the core API Management products at CA - #1 APIM software in the industry. Also responsible for Mobility, IoT and Microservices set of products.* Created and launched a brand new developer program and http://developer.ca.com to make CA products more friendly and consumable in terms of developer experience (DX), trials and community.* Define and execute go-to-market (GTM) strategy for CA Mobile App Services (new product) – branding, launch plan, strategy, target market, sales training, AR/PR etc.* Setup a partnership with Innominds to create a new mobile app using CA mobile app and API products. Showcased the app to customers at CA World ’16.* Thought leader in positioning CA APIM products and aligning them to topics such as ESBs, iPaaS, IoT Security, Mobile SDKs, Microservices etc.

* Managed a global portfolio of over 35 products including the #1 integration software in the industry and the #1 revenue-generating software in the company* Enabled regional marketing teams across the globe (AMAS/EMEA/APJ/LATAM) with content as well as educated them about core product strategy and messaging* Delivered integrated marketing programs and content to drive global differentiation, build market share and awareness for new products (webMethods CloudStreams)* Defined and executed go-to-market (GTM) strategy for new products including branding, launch plan, pricing strategy, initial target market, marketing spend, AR/PR and more* Created several creative pricing models to launch two new products in 2015. Create new monetization channels by adding innovative feature bundles

Lead BPM Evangelist for the Western Region. Strong focus on Process Improvement and Global Supply Chain Optimization. Work across multiple industry verticals like Retail, Manufacturing, High-tech, Healthcare and Logistics. Establish and maintain relationships with Sr. Supply Chain team members and C level executives. Conduct workshops on topics such as Lean Six Sigma, CPI, NPI etc.

* Senior consultant in the Strategic Delivery Team.* Helping to form and strengthen the BI practice within the Pittsburgh region.* Saved the company significantly in outsourcing costs by creating a solution for nurturing in-house resources and building a strong Business Intelligence practice with various specialist resources from across the company. * Implemented IT solutions focused on providing organizational visibility using business metrics (KPIs). Managed many local and large customers directly such as Alcoa, Westinghouse, EDMC etc., generating more than $2 million in revenue.* Developed a Six-Sigma methodology based portal with dashboarding capabilities for Westinghouse Electric Company for their budgeting and project approval process.

* Designed a critical component of Supply Marketplaces, an Auction Console, that helped suppliers to bid in real-time using various auction formats.* Improved the overall performance of the system by 65% using various analysis metrics by re-designing certain aspects of the console framework

* Headed the Microsoft Development Practice with an extended team of 4-14 people * Fostered and built client partnerships with strategic firms in bringing more targeted Microsoft-based opportunities to fruition* Won the “Employee of the Month” award for performing effectively under pressure.* Delivered more than $3 million worth of tailored solutions for large clients such as Coca-Cola, Raymond James Financials, Choicepoint, Bank of America, QuantumBank etc.

* Worked with huge clients such as Merrill Lynch, Pier1 Imports, United Artists Theaters, Burlington Northern Santa Fe Railway Company, Destination Hotels & Resorts etc., on various B2B and B2C solutions* Traveled across the country to various client locations and worked closely with client teams to gather business requirements or facilitate JRD/JAD sessions.* Managed a team of developers and guided them from design to development.

* As the technical lead, designed, implemented and launched a huge e-Commerce site www.digitalguru.com for one of the largest online booksellers at that time* Worked on many solutions across healthcare, e-Commerce & procurement verticals.* Followed ISO-9001 methodology and conformed to the various practices and procedures of the system during the development phases

* Founded this company based on a software services and consulting model.* Self-marketed and fostered a host of client relationships to sell products for hotel management, financial accounting, motor vehicle asset tracking etc.* Developed a lot of clients in and around Chennai, India including Blue Steel Leather Exports, Madras Lithographers, Ankur Garments, Everest Country Club, CB-CID etc.* Designed and developed an inventory tracking and financial accounting system that tracked all entries from petty cash to capital expenses and tallied them into a balance sheet