With over 20 years of dynamic leadership across deep-tech, automotive, consumer goods, and the financial sector, I specialize in driving business strategy, company building, business development and investors relationships. I’m a Founding Partner at Elevate Momentum Partners, where I collaborate with firms to define their strategy, develop new products, accelerate their growth and raise capital. I also advise Family Offices, Investment Funds and High Net Worth Individuals on their direct investment strategy. I am also serving as an Advisor to the Camera di Commercio Italiana per la Svizzera, as a Scale-up Coach at Innosuisse, and as an Angel Investor and Jury Member at SICTIC, where I leverage my expertise to foster entrepreneurship and guide innovative start-ups to scale.My career trajectory includes pivotal roles at prominent organizations, including WayRay, where I served as Chief Sales & Marketing Officer, leading the global business development.At Philips, where I defined the business strategy of the IoT B2C Business Unit across EMEA and the Americas, overseeing key account management, trade marketing, and implementing a new omnichannel E-commerce strategy. I have also a successful track record in marketing and product development, having driven growth for one product category at EMEA level at Whirlpool Corporation, and having managed the marketing and PR at Fiat Chrysler Automobiles CEE & CIS. Throughout my career, I’ve consistently demonstrated expertise in: - Business Strategy and Company Building - Product Development- Investors Relationships - Business Development and Partnerships - Sales & Marketing - Digital Transformation and E-commerce - P&L ManagementDriven by a passion for mentoring the next generation of leaders, I also contribute to the community as a Pro-bono Advisor to the Entrepreneur Club Winterthur, a Pro-bono Mentor at Lead The Future Foundation, and I am part of the Direttivo of the Bocconi Alumni Chapter in Zurich.