Acoosta Innovations has launched its first product, Acoosta Uno - a revolutionary new-age music system with the largest variety of built in music powered by the world’s leading music aggregator, Sony DADC. The Acoosta Uno consciously promotes bonding with family and friends over music with an agenda to break the internet dependent, plugged in solitude. It eliminates the need to rely on another device for music with a tailor-made repertoire of 14,000 songs across 200 playlists. This multi-artist portable music system has something for everyone and every mood with the most iconic hits from over 1000 diverse artists including Michael Jackson, Bruno Mars, Eric Clapton, Pink Floyd, Coldplay, David Guetta, Ed Sheeran, Shakira to Lata Mangeshkar, RD Burman, AR Rahman, Sonu Nigam, Sunidhi Chauhan, Arijit Singh, Badshah, Jagjit Singh, Nusrat Fateh Ali Khan and many more. Listeners can enjoy over 50 different genres & moods of music like classic and contemporary International Music, Hip Hop, Rock, EDM, Jazz, Pop, Reggae, Country, Dance, Old & New Bollywood favourites, Indi pop, Ghazals, Sufi, Classical, Instrumental, Devotional, Spiritual, Kids Rhymes & Stories & much more. This beautiful music player is slated to be a disruptive device with its user friendly features and best in class acoustics of 2000 watts PMPO. Equipped with Karaoke, it shall be the life of every party/ get together and a perfect portable companion for any occasion. It is compatible with all Bluetooth-enabled devices and offers USB inputs, a rechargeable battery, FM Radio, Aux Input and even a USB voice recording feature. The Acoosta Uno offers its customers convenience with a full function remote control and allows them to choose their songs based on artist, mood or genre. Customers can also personalize their experience by curating their own playlists.

• Business Delivery - driving revenue, profitability and market share in line with business plan• P&L Management - delivering EBITDA by driving pricing, costing, working capital requirements and cost optimization• Product Management - creating winning products with compelling propositions to gain trade and consumer confidence during the entire product life cycle• Marketing - outlining strategy for each category across platforms, leading initiatives to drive channel penetration and extraction, engaging trade partners and building consumer interest in brand• Interface with ODM/ OEM vendors to understand technology trends, drive product launch, cost innovations and negotiations• Competitive benchmarking and API analysis

• Defining the product strategy and annual roadmap for each category• Responsible for managing the P&L of the respective business lines• Accountable for revenue, profitability, national distribution and supply chain management• Specifying market requirements for current/ future products and working with APAC team to launch India specific products• Devising outbound messaging, trade and consumer promotions across all channels• Relationship management with key accounts across IT, CES, LFR and Photo Channel and developing alternate channels

National KAM - Modern Trade• Drive sales, revenue, profitability, counter share and brand visibility of Digital Cameras• Negotiating terms of trade for existing/ new channel partners to successful completion• Formulating and delivering pricing, product range, merchandising and in-store promotions by understanding customer needs and profitability targetsMarketing Lead - Digital Cameras• Developing and executing the consumer and trade marketing strategy for digital cameras• Lead communication brief with creative teams/ agencies for ATL, BTL and POSM deliverables• Developing and delivering activation programs across LFR, CES and Photo channel

• Responsible for sales of all Samsung products for large key accounts and brand shops in Mumbai• Responsible for setting up distribution channel for Digital Lifestyle business – photo channel, gift shops and NTO’s