Dino Ianniello Email and Phone Number
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➲ Multidisciplinary Creative Director, Brand Storyteller and Digital Design Executive with extensive experience in branding, print, UI/UX, digital, video, social media and experiential design; Instrumental in driving Global Marketing Programs, National Product Launches, and consumer engagement through integrated and omni-channel marketing campaigns aligned to digital marketing and brand strategies.➲ Industry expert with key focus in Hospitality, Travel, Food & Beverage and Entertainment industries for over 15 years working with national and global brands on high-visibility campaigns, programs and product launches.➲ Digital B2B and B2C marketer skilled in user-journey marketing automation and lead-gen to increase ROI, streamline operations and sales revenue. ➲ Lead Stakeholders through Brand Identity, Brand Voice, and Messaging strategies that will attract current customer segments while identifying and attracting new segments and building new markets for growth.✪ Highly resourceful and cross-disciplinary creative executive, with ability to mentor and lead diverse creative teams, while setting clear expectations, and developing KPIs that drive results and ownership across departments. ✪ Guided by market research and data analytics, positioning and competitive analysis I am known for lead-generation, accelerating brand growth through digital engagement, launching new brands, services, solutions and products. I seek to create signature brand experiences, promotions and campaigns in emerging and target markets to drive sales and revenue while increasing brand awareness.HIGHLIGHT OF TECHNICAL SKILLS ▹ Creative Direction & Leadership▹ Brand & Identity Design and Frameworks▹ UI/UX Design & Development▹ Web Design & Responsive GUI▹ Social Media, Video & Motion Graphics▹ Design, Layout, Publications, Packaging▹ Pre-Press & Commercial Print Management▹ Photography, Copywriting & Editing HIGHLIGHT OF STRATEGY & EXPERTISE ▹ Interactive and Socia Media Consulting▹ Campaign Development & Strategy▹ Brand and Visual Identity Frameworks ▹ Communications & Messaging▹ Planning & GTM Strategy Development ▹ Experiential Marketing ▹ Team Assembly & Leadership▹ Stakeholder & Vendor RelationshipsOpen to Connecting for: ➛ Business opportunities in hospitality, travel, food & beverage, tech and entertainment industries➛ New business development growth and new account acquisition opportunities Connect with me:✉ dinoi@silvermoss.com✎ LinkedInhttps://www.behance.net/dinoianniello
Silvermoss
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Executive Creative DirectorSilvermoss Jan 2009 - PresentJohns Creek, Ga, UsCore Focus▹Built a roster of accounts, driving strategy, account management, creative direction and internal and external team leadership in the direct management and full-cycle branding execution for global brand organizations: CLIENTS INCLUDE: Coca-Cola, IHG, Delta Airlines, LexisNexis, Reed Elsevier, UPS, Georgia-PacificHighlight of Contributions▹▷ Global Marketing Programs:➸ Executed national multi-market product launches▹▹ Controlled collateral design and messaging strategy for copywriting▹▹ Oversaw client budgets➸Led the national roll-out and execution across a suite of products for top client, IHG▹▹Cultivated a corporate social responsibility brand initiative to automate metrics tracking at a global scale▹▹Campaign directly contributed to reduced waste and water consumption by over 30% worldwideIncluded:▹▹Holiday Inn Express > Express Start™ Breakfast▹▹Holiday Inn > Burger Theory, Toast-to-Toast and Start Fresh Breakfast▷ National Product Launches:➸ Partnered with global hoteliers to launch U.S.’ largest IHG property in Downtown L.A.▹▹$1.5B investment backed by Korean Air, and the tallest skyscraper in the Western hemisphere▹▹Selected by EVP of Food & Beverage to act as brand development leader for five award-winning dining experiences within the hotel▹▹Oversaw menu curation, copy, design and item naming and brand imaging for Spire 73: A luxurious open-air bar atop the hotel▹▹Established the image that set forth La Boucherie, a Michelin-starred steakhouse, as well as three other food and beverage outlets▷ Brand Identity & Technology Projects:➸ Developed icon selection and UI asset development, stylesheets, web design and CSS ▹▹ Clients included: GreenSky Financial & Hansen Technologies ➸ Executed ground-up SOW for tech-enabled digital breakpoints▹▹ Providing customer-centric digital touchpoint management, website responsiveness, e-mail marketing
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Creative Director - (Contract)Intercontinental Hotels Group (Ihg®) Jan 2009 - PresentWindsor, Berkshire, GbMultidisciplinary creative and digital campaigns across entire portfolio of IHG hotel brands from Luxury and Upscale Segments to Lifestyle, Midscale and Extended Stay brands, including InterContinental, Crowne Plaza, Hotel Indigo, Holiday Inn, Holiday Inn Express, EVEN Hotels, avid hotels, Atwell Suites and Staybridge Suites. Instrumental in new brand launches for avid Hotels, Atwell Suites and voco. Developed, designed and promoted numerous Food & Beverage outlets for IHG brands including Holiday Inn’s Burger Theory, Toast to Toast and StartFresh Breakfast, Holiday Inn Express’ Express Start Breakfast, EVEN Hotels’ Cork + Kale, Avid Hotels’ Breakfast Beacon, and Staybridge Suites’ Evening Social. Upscale and Luxury Bar + Restaurant launches include InterContinental Boston’s SushiTeq, InterContinental Times Los Angeles Downtown’s LaBoucherie, Spire73, Sora Sushi, and Dekkadance, InterContinental Atlanta’s Southern Art and Bourbon Bar, as well as bars and restaurant concepts for the InterContinental Times Square and Barclay. I’ve designed, developed and launched numerous company portals and tools used internally on IHG’s Merlin global intranet as well as being on the launch team for the UI/UX for Merlin itself.I’ve also consulted and worked across many internal departments including Comms, Business Responsibility, Public Affairs, Architecture & Design, New Hotel Openings, Hotel Operations & Support, Food & Beverage, Sales & Market Development, Systems Integration, IHG Rewards and Web Merchandising / Digital. Designed, directed and published Spirited Magazine - IHG America’s Food & Beverage publication targeted to all Americas properties and brands for full service F&B. And Public Affairs at IHG (an internal mini magazine/quarterly newsletter) -
Design Director - Ui/UxAbovo Marketing Group Inc Jan 1999 - Jun 2006Core Focus▹Led digital transformation projects, aligning print brand initiatives with website, mobile app, UI and UX interfaces for startup clients spanning FinTech, Mobile Tech and Healthcare Tech Highlight of Contributions▹▷ Leadership Over New Department:➸ Partnered with VP to build brand-new Interactive department ▹▹ Agency revenue grew to 175%+ in 4 years, from $2.5M to $8M ▹▹ Acted as gatekeeper to creative product quality for all motion graphics projects▷ Client Facing Representation:➸ Key client liaison and presenter of all major creative, ensuring clear alignment with goals and strategy▷ Team Management:➸ Collaborated with cross functional teams ▹▹Aligned messaging, creative design approach, user experience, and visual standards▹▹ Resulted in a unified and cost-effective process➸ Responsible for directing a team of up to 5 designers and 3 programmer/developers▹▹Delegating workflow, forecasting, estimating, and budgeting▷ Accolades:➸ Forbes Best of the Best Awards (3-time Winner)➸ Web Marketing Association Awards: Standard of Excellence (3-time Winner) -
Art DirectorRealm, Inc Jun 1997 - Jan 1999Atlanta, Ga, UsCore Focus▹Led digital transformation projects, aligning print brand initiatives with website, mobile app, UI and UX interfaces for startup clients spanning FinTech, mobile tech and healthcare tech.CLIENTS INCLUDED: UPS, AT&T, IHG, CheckFree, Team Best Baseball Cards, and Hewlett PackardHighlight of Contributions▹▷ Team Management:➸ Managed and directed design teams, art direction of photo shoots and audio recording➸ Oversaw Operational & Workflow Management▹▹ Completed estimates, billing, vendor coordination and client expectations ▹▹ Developed and wrote strategic creative briefs, proposals, and directives
Dino Ianniello Skills
Dino Ianniello Education Details
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Western Connecticut State UniversityDesign And Visual Communications -
Darien High SchoolGeneral
Frequently Asked Questions about Dino Ianniello
What company does Dino Ianniello work for?
Dino Ianniello works for Silvermoss
What is Dino Ianniello's role at the current company?
Dino Ianniello's current role is Creative Director | Digital + UI/UX + Social + Experiential - Hospitality, Travel, Food & Beverage, Entertainment.
What is Dino Ianniello's email address?
Dino Ianniello's email address is di****@****oss.com
What is Dino Ianniello's direct phone number?
Dino Ianniello's direct phone number is +140479*****
What schools did Dino Ianniello attend?
Dino Ianniello attended Western Connecticut State University, Darien High School.
What are some of Dino Ianniello's interests?
Dino Ianniello has interest in Writing, Mountain Biking, Food And Wine, Fitness And Weight Training, Film And Digital, Drums And Percussion, Film And Digitalcooking, Fine Art, Spanish And Italianphotography, Children.
What skills is Dino Ianniello known for?
Dino Ianniello has skills like Brand Development, Creative Direction, Advertising, Social Media Marketing, Integrated Marketing, Marketing, Marketing Communications, Marketing Strategy, Social Media, Seo, Web Design, Sem.
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