Diogenes Mendes Email & Phone Number

Paris, Île-De-France, France

Paris, Île-De-France, France

Paris Area, France

Paris Area, France

As Head of Projects, instrumental in the founding and development of MH Lab 78, a dedicated innovation hub designed to foster groundbreaking business innovations across the company—a pioneering initiative that has defined new standards for the industry:• Developed and implemented strategic maps to spearhead innovation across 23+ brands and 120+ markets.• Led a team of three senior project managers to ensure compliance with all processes and standards, overseeing more than 30 incremental and 5 breakthrough/disruptive innovation projects that integrated advanced technologies such as AI, AR/VR/MR, IoT, and Robotics to revolutionize consumer experiences and pilot new business models.• Championed a culture of innovation throughout the company, initiating programs that embedded creative thinking and continuous improvement across global business units.

São Paulo Area, Brazil

Business development across Canada, Latin America, the Caribbean, Africa, and the Middle East:• Managed pricing strategies across various channels and markets.• Prepared monthly business reports, including comprehensive brand and market analyses, segment studies, and presentations to C-level executives.• Controlled the life cycle of Point of Sale Materials (POSM), new digital tools, and marketing activities/events.• Assisted in strategic projects at the group level for the region.

São Paulo Area, Brazil

Led finance and business controlling activities for the brands Benefit and Kenzo in Brazil, ensuring comprehensive financial oversight and strategic support:• Managed financial operations, including P&L, balance sheets, cash flow statements, and inventory reconciliation.• Developed annual budgets and conducted biannual reviews to meet financial objectives.• Supported brand management with key financial metrics and insights.• Conducted detailed business analysis to aid the Marketing and Commercial teams, significantly contributing to the launch of 20 new products and the opening of DTC boutiques in Brazil.• Ensured regular review of performance metrics and financial guidelines.

São Paulo Area, Brazil

Supported business development across Canada, Latin America, the Caribbean, Africa, and the Middle East, driving strategic growth and operational improvements:• Conducted comprehensive studies to identify and evaluate new business opportunities across diverse markets.• Prepared detailed monthly business reports and performed economic analyses to support strategic decision-making.• Assisted with logistics optimization and demand planning.• Provided support for legal and public affairs duties.

Bachelor'S Degree, Business Administration And Management, General

Elementary And Secondary Education