Highjam Marketing is an award winning independent agency specialising in Experiential Marketing and Promotional Staffing, working with some of the UK's biggest brands.

Coactiva is a pioneer in bringing sophisticated, innovative ‘Big Data’ Analytics & Business Intelligence solutions into everyday use within many public sector organisations. Coactiva have recently been acquired by Callcredit and I assisted with the integration and re-branding of the company. As the sole marketing person for Coactiva, I worked alongside the Callcredit marketing team to develop marketing strategy.

With Coca-Cola as a primary client, I was responsible for the staffing and overseeing of experiential activity. Some of the larger campaigns that I worked on were London Fashion Weekend for Diet Coke, and The Coca-Cola red truck Christmas campaign which involved four weeks travelling around the UK.Responsibilities included logistics and budgeting of the campaigns. On completion, I would evaluate and report directly to the client. I had to manage my staffing team and build good rapport to maximise on the success of the activities.

The Creative Enterprise Bureau is an innovative collaboration between students and academics at Bournemouth University offering a range of advertising, marketing and public relations services.Throughout my final year at Bournemouth University I developed a promotional campaign for a local telecoms business.

I was asked to support the team to consolidate their media collection. The department strategically coordinated McDonalds European sponsorship for the 2012 Olympics and Euro 2012. My key responsibilities involved collating media files and pulling together presentations.

My role was initially based on the Assisted Selling account with clients such as BSkyB, E-ON, Talk and Tesco Telecoms. I was responsible with liaising with the clients and arranging their locations in the Tesco stores. I was the key contact for all issues that may arise within stores and provided them with solutions. I would collate a weekly log of all activity and report back to each client. I was also accountable for all Tesco Head Office and Local Marketing activities, where similarly I had direct client contact, arranged all logistics and financial aspects of campaigns. Additionally, I supported the new business team and wrote the monthly newsletter, from this, with a small team I set up an internal newsletter for the company regarding activity with the experiential marketing field.