Creator of Airlegs, a foot hammock/foot rest and Kidscot, designed for travel. Airlegs allows you elevate your legs and get into a more comfortable resting position for those short & long haul journeys. Placing your feet in the foot rest will help to relieve strain and fatigue from legs, back and hips, allowing you to arrive at your destination well rested.

Successfully managed the accounts of Unilever, Danone, Illovo Sugar, Tiger Brands Foods Solutions, Tiger Brands Snack & Treats Division, Tiger Brands Milling Division & Tiger Brands HPC Division.- The role entailed driving top-end client services, cost savings for the client and profitability for the agency, with billings over R500 000 a month.- Client service: received and interpreted client briefs from Brand Managers, managing client expectations & timelines.- Strategising with the creative & production team to produce creative packaging, BTL POS elements and promotional elements and campaigns which complemented the clients ATL campaigns.- Worked with Shopper Marketing teams to create distinctive and engaging shopper marketing campaigns.- Strategised with copywriters and the digital team to produce digital content, as well as drive agency digital services.- Pitched & presented campaign ideas and costings to clients. Writing of contact reports and post-campaign reports.- Hands-on experience and understanding of point of sale merchandise, large format printing, including working with production houses on structures and solutions.- Advised on best marketing solutions and strategising for effective brand positioning and brand promotion.- Management of junior assistant

As the regional account manager for SGSCo , I successfully and profitably set up and ran the South African on-site design (packaging) agency for SGSCo at Unilever SA, through efficient management of the Finance, HR, Client Management, Sales and Operations divisions of the region.- From a single person, I grew the team to 4, and improved billing from $1000 monthly to over $20 000 monthly.- I was instrumental in successfully setting up and running the first onsite agency model for Unilever, local case studies of which were used further to set up other regional onsite agencies for Unilever.- My keen interest in improving efficiencies lead me to create, implement and improve business systems and processes for working with the client and our production team based in India.- I worked directly with the Unilever Artwork Excellence Team (packaging project management team) to bring efficiencies to projects, including costings, timings and design.- My responsibilities also included sourcing and securing new business (internally, as well as sourcing and managing supplier relationships.- Client service: receiving and interpreting client briefs from Brand Managers, managing client expectations & timelines.- Researched and analysed market trends in packaging & printing in order to keep packaging “fresh”, current and sustainable.- Advise on best packaging solutions and strategising for effective brand positioning and brand promotion.

I successfully ran the below-the-line advertising accounts for a number of high profile FMCG and financial services clients.Within this position i was required to interpret briefs from clients and brief the design team on client requirements. Manage client budgets and expectations and provide solutions for their brands in the form of POS, activation's, competitions and/or any other advertising requirements they had. Propose incentives, pitch ideas and strategically align clients below the line activities to their above the line messaging.Management of Junior Account Executives.Accounts managed included:- Amka- Tiger Brands- Nampak- SCA- Nedbank- Ascendis Health (Nimue)- Premier Foods- National Brands

This multi-disciplinary position involvesd dynamic client liaison coupled with strategic and tactical proactive thinking and planning for the digital space.I was required to take briefs and provide the client with solutions that will put them in the forefront of their markets.This position requires me to budget for campaigns, provide accurate time lines for projects and manage the digital and social media spheres of my clients.I managed the digital accounts of:• Elite Mobile• Mobiles Plus• Techsured• Nambiti Hills• Viva Life• Viva Mail• Macgregor Erasmus Attorneys• National Stationary• Corobrik• Three Cities Group

My role involved:• Social Media Management• Client CMS management • Blog updates• Sourcing of information for blogs and news articles• Email Campaigns management• Google Analytics & Campaign Monitor Reporting• Clients included Trellidor, PSA, Corobrik & Perspex.

The role involved me functioning as an innovative multidisciplinary thinker, developer, and implementer within my respective projects for brands such as Toughees,ABI, ABSA,Corner Bakery etc.My role involved:• Brand Strategy• Financial Management of projects• Client proposal and campaign development• Project/Campaign management• Client liaison• Social Media & digital marketing