A 360-degree Marketing Professional with 15 years of experience in strategic marketing for Products, Services, and Consulting businesses. Experienced the accountability of taking a broad and all-encompassing view of the entire customer journey, from awareness to customer advocacy, across multiple channels and touchpoints.Core Competencies: Growth Strategies, Integrated Marketing Campaigns, Go-To-Market, Thought Leadership, Partner Marketing, Industry Marketing, Demand Gen, Branding, Reach Marketing, Full-funnel Marketing, SEM, Social Media Marketing, Google AdWords, Marketing Automation, Lead Generation, Content Marketing, Project Management, Corporate Communications, Campaign Management, Market Research, Competitive Analysis, ATL & BTL Activities, Training & Resource Management.Domain Experience: BPM (Manufacturing, HiTech, Healthcare & Life Sciences, Procurement, CX) Cloud Computing, Big Data, IT/Software Applications, Product Engineering, Rich Internet Applications, Enterprise Mobility, Business Analytics.