Dirk Cornelis Email & Phone Number

Brussels Metropolitan Area

Kuala Lumpur, Malaysia

• Group consists of two French bistros, one Italian Restaurant and wholesale French bakery.• Generate solutions and focus on improving processes instead of isolated events.• Implemented and managing an events sales department which resulted in a 16% increase in the monthly revenue.• Implemented a Marketing strategy plan to further grow the business in collaboration with both external partners (digital marketing agency) as well as internal efforts.• After 9 months average monthly revenue has increased with 22%.

Shanghai City, China

• Within an initial consultant role opened and managed new bar & lounge from concept stage.• Hired and developed 4 Management staff and 12 employees.• Developed executable and relevant menu items.• Facilitated and managed cross-cultural relations with local organizations to aggressively generate sales opportunities.• Integrated P&L goal driven results by initiating new SOP’s including Marketing approach, manning structure and accounts payable procedures • Worked closely with Marketing and Marcom department to develop the Hu brand and be the face towards English speaking media in Shanghai.• Awarded best new bar by City Weekend Magazine (May 2016).

Singapore

• Limited Edition concepts is a boutique lifestyle and hospitality company behind venues such as Bar and Bistro The Vault, club Kyo and Refuge.• Prepared, worked and met annual budgets of F&B revenue, overseeing daily F&B operations and activities as well as overlooking Marketing department, Events sales team and 3rd party contractors.• Maintained and grew F&B revenue and increased profitability consistently by 10%. • Actively involved in the selection and recruitment of personnel and remain up to date with the rules and regulations of the Ministry of Manpower.• Develop team of 80 staff in all areas of managerial and professional aspects.• Monitor and review Management staff.• Implemented cost controls for food, beverage and labor.• Manage and control departmental expenditure (P&L, budget planning).• Retention of 80% of the opening team for Kyo by implementing incentive programs and other HR initiatives.• Created new revenue streams through Marketing, PR and Events Sales initiatives.• Project Management for start up of new outlets and renovations of current ones.• Finalist Singapore Tourism Board Experience Awards for best Nightspot for 3 consecutive years.• Spearheaded Kyo V2.0, resulting in a 20% increase in revenue first quarter of 2015.

Singapore

• Startup and management of 2 international nightclub brands and event venues Avalon and Pangaea with a capacity of respectively 1000 and 500 pax situated in Marina Bay Sands.• Besides being a nightclub the focus for Avalon was also on corporate and private event sales seen its iconic location and view in one of the crystal pavilions floating in the water in front of Marina Bay Sands. • Pangaea is an international ultra luxe lounge known for its devotion to superior service and sophistication.• Responsible for all F&B operations, events sales team, recruiting, setting up SOP's and training manuals for all staff.• Creation of signature cocktail menu.• Managing Events Sales Team on corporate events (500-1000 pax).• Rolled out staff incentive programs.• Boosted Events sales with 20% for Avalon.• Participation and input towards marketing activities.• HACCP Internal Auditor.• Weekly and monthly payroll input.• Reduced labor and liquor cost to 15-20% range.• Motivating the team to achieve high service standards• Exceeded budgeted EBITDA.• Ensured purchases were made within proposed budget.

Singapore

• Part of the pre-opening team• Provide a professional, advisory and executive support to the GM and Director of Rooms, to assist in developing the VIP Services department of the hotel.• Advanced Food Hygiene Course.• HACCP Awareness.• Certified as trainer of the hotel’s butler team by The International Institute of Modern Butlers.• Ensure Butler Services are managed within the budget.• Monitor and review quality standards for the department as well as follow up on any VIP guests complaints and suggest new procedures to avoid these in the future.• Prepare work and annual leave schedules within business expectations and according to the guidelines of the local legislation.

Cairo Governorate, Egypt

• Creating, updating and maintaining guest recognition programs for the different VIP levels in coordination with the Reservations and Sales department.• Performing the site inspections for travel agencies.• Implementing the Butler service for the Signature Suites.• Creating this service to make it more than just an F&B service related position.• Extensive training in all hotel departments and OPERA hotel system in order to create the perfect Butler program and training.• In house wine and butler training by a TIBA certified trainer.• I took on this role during a one-year leave without pay period with KLM.

Amsterdam Area, Netherlands

• Started as Flight Attendant for the first 4 years before succeeding in the Purser exams.• Managing KLM airliners on their medium and long haul routes and maintaining the level of service.• Managing the cabin crew on board and performing quality checks and reports on their performance.• Full responsibility of cabin safety and ensuring problems and complaints are solved during flights.• Ensure as a Purser the high level frequent flyers are provided with and excellent and personalised service.

Brussels Area, Belgium

• Provided in flight service for Economy and Business class passengers on Sabena airliners

Brussels Area, Belgium

• Assisting the Marketing Manager in selling airtime for one of the radio stations.• Organising VIP events, which were hosted by and sponsored by the company.• Providing the different channels and stations owned by the company with sponsors to finance their media projects and plans.

Bachelor’S Degree, Marketing/Marketing Management, General, With Great Honor

Activities and Societies: Debate team for student councilI took on these studies while already working.

High School, Modern Languages - Human Sciences, 85%

Activities and Societies: Head of Student Council