I am an "accidental entrepreneur". In 1999, I relinquished tenure at a top university to co-found an early digital health company (HolaDoctor Inc, like WebMD, in Spanish), a decision that radically changed the course of my career. Eighteen years of hard work later, HolaDoctor was acquired in full by a global insurance company. With the goal of helping other entrepreneurs do what I did, but faster, I am currently the Managing Director of the "Advancing Health Innovation in Africa" (AHIA) program at Emory University. At AHIA, we are working closely with African institutions, universities and entrepreneurs, as well as global corporations and social impact investors, to improve health outcomes while strengthening local economies. I am also an Associate Professor of Global Health and Business at Emory University, where I teach a graduate-level course on Social Entrepreneurship for Global Health. Prior to co-founding HolaDoctor, I spent 20 years working in Internationally in public health programs, primarily in Southeast Asia (Indonesia, Vietnam) and Central America (Guatemala, Mexico). I am fluent in Spanish and Bahasa Indonesian. Specialties: Commercializing digital health innovations; Africa; Latin America; telehealth and telemedicine, strategic consulting and marketing, business strategies to grow sales with Hispanic and multicultural consumers in the U.S. and emerging markets. Cultural adaptation for Health. Research design. Use of innovative technologies to address health disparities, multicultural marketing and sales, public health innovation and social entrepreneurship. Global health.