With over 12 years of experience in the higher education industry, I am a marketing and recruitment leader who is passionate about helping students achieve their academic and career goals. As the Assistant Director of Recruitment and Marketing at Northeastern University, I oversee the international recruitment and marketing strategies for graduate programs, reaching out to prospective students from various regions and backgrounds.My core competencies include market analysis, professional communication, customer service, and student counseling. I am also a certified trainer for the Pearson Test of English (PTE), which enables me to assist students with their language proficiency and preparation. Additionally, I have a postgraduate certificate in marketing and brand management, which helps me to create and implement effective campaigns, presentations, and media content to promote Northeastern University's reputation, vision, and values.