• Lead the design team under the graphic, web interface verticals.• Incorporation of neuromarketing principles on the creative execution.• Devise creative strategy and campaigns for the clients - both short term and long term.• Creating effective design solutions in a variety of mediums including:web, e-newsletters, mobile apps, marketing collateral, identities, trade show booths, publication and beyond.• Collaborating with in-house developers and establish interaction… Show more • Lead the design team under the graphic, web interface verticals.• Incorporation of neuromarketing principles on the creative execution.• Devise creative strategy and campaigns for the clients - both short term and long term.• Creating effective design solutions in a variety of mediums including:web, e-newsletters, mobile apps, marketing collateral, identities, trade show booths, publication and beyond.• Collaborating with in-house developers and establish interaction design and usability guidelines.• Project Management - help establish project time lines and estimates, keep track of project details to makesure we have all assets, that we are working within budget, etc. Make sure that all small tasks are getting done.• Assist in managing lower level designer/production assistant(s). Assign tasks, make sure things are gettingdone properly. Proof work and provide art direction as needed.• Staying abreast of technology in terms of what can be done on the web, other mediums, latest versionsof programs, etc.• Client research - review competition for our clients with online research, help determine client's competitiveedge.• Motivate and help in both professional and personal growth of a team of designers. Show less

• Conceptualization of TVC, Radio Spots, Campaigns, Activation Ideas, Brand Promotion Strategies.• Worked on deliverables like logo, Electronic Direct Mailers, Catalog, Brochure, Posters.• Worked on a motion grpahic case study of The Hindu’s Tweet a Story Literary digital campaign.

• Provide Leadership.• Building an effective management team.• Keeping tabs on the Finances.• Recruiting & Retention.• Deal with Partner issues.• Ensure the firm deals with effective risk management.• Active role in People development.• Provide strategic planning and vision.• A catalyst for growth and expansion.

• Research analyze and evaluate the competitive market environment.• Was responsible for developing and maintaining marketing strategies to meet agreed companyobjectives.• To evaluate customer research, market conditions, competitor data and implement marketingplan alterations as needed.• To oversee all marketing, advertising and promotional staff and activities.• Developed, managed and implemented creative, effective and successful annual marketingplans for the… Show more • Research analyze and evaluate the competitive market environment.• Was responsible for developing and maintaining marketing strategies to meet agreed companyobjectives.• To evaluate customer research, market conditions, competitor data and implement marketingplan alterations as needed.• To oversee all marketing, advertising and promotional staff and activities.• Developed, managed and implemented creative, effective and successful annual marketingplans for the stores along with the chain marketing strategy and annual market plan and budget.• Devise Marketing plans for – Advertising, Sales Promotion, Public Relations, Product Development, Pricing & Distribution.• Keep effective control of budgets.• Supervise the monitoring of all advertising campaigns, news related to competitor to keep abreastof any developments to act accordingly.• Comply with Company’s policy and procedures.• Maintain close liaison with all departments on activities and seek any advise if required.• Undertake any other responsibilities assigned to, by the Artistic Director. Show less