Digital Marketing Executive
• Develop SEO strategies, and implement and monitor campaigns• Perform site analysis, keyword research and mapping, and assess link building opportunities• Perform competitor SEO research• Perform complete Off page, On page Seo & Link Building.• Perform PPC & Search advertising campaign management on google adwords, Bing & socoal media• Prepare analytics and ranking reports and present to clients and management • Managing various PPC Campaigns with manual & auto bidding in adwords also managed geo and non-geo targeted campaigns.• Tracking Ad performance with google analytics• Bid management for Google adwords campaigns, Optimizing for cost per click, cost per acquisition & For click to call.• Develop and manage online marketing campaigns, effectively driving brand awareness, engagement and traffic to social media pages.• Develop initial social media plan and presence for startup brand. Build social media calendar, posts, advertising and promotions across social media platforms and blogs.• Optimizing & boosting posts to increase likes or traffic