Divya Ganesan Email & Phone Number

Chennai, Tn, In

Chennai, Tamil Nadu, India

Chennai, Tamil Nadu, India

Applying Marketing principles and practices to communicate, influence, and align the internal audience (employees) — so that they are informed, connected, involved, and empowered to showcase their best self at work. Right now, contributing to building our story with our biggest advocates.

Chennai Area, India

As a Customer Marketer, I am responsible for the planning, execution, and management of strategic and tactical customer marketing activities that amplify the voice of the customers across markets. This involved building rapport with customers to create avenues for engagement, renewals, and cross-sell and upsell opportunities. Mainly, my work was split across two key pillars:1. Enabling Customer Success Managers for better engagement and retention- Create focussed marketing content for customer success to help customers with training and product adoption- Engage with relevant cross-functional teams such as product, documentation, product marketing teams to continuously develop and update quick and consumable product guides and webinars- Enable customer engagement and communication programs, such as onboarding, and ongoing nurture campaigns2. Leveraging Customer Success Stories with Content to enable Pipeline generation for sales- Build and manage a library of up-to-date customer case studies and success stories- Identify key customers that can act as advocates through referrals, case studies, webinars and speaking opportunities, testimonials, etc.- Create high-quality blog content of interviews with customers- Build customer storybooks with specific focus areas, that can be leveraged by demand-gen, sales, and success teams

Chennai Area, India

- Researched market trends, competitors, and buyer journeys- Designed messaging and positioning of key module targetted towards Finance Operations- Crafted Go-to-Market and launches for product capabilities - Created content pieces — blogs, eBooks, pages, webinars, case studies etc. targetted towards Finance Operations- Liaised with Sales and Customer Success teams for sales and success enablement, Product Management, to communicate product capabilities, while also being involved in Customer SupportA bit about Chargebee: Chargebee Inc. is an online subscription and recurring billing solutions provider for SaaS and Subscription-based companies. What Chargebee does is remove billing complexities by simply automating the monotonous recurring revenue business. Chargebee integrates with the leading payment gateways around the world to let you automate payment collection, invoicing, email notifications and customer management. Welcome to our world where we ease your business, and have fun along the way!

Chennai Area, India

- Lead Generation and Business Development- Strategic Communications Management - International Project Coordination

Chennai Area, India

Strategic Communication, International Project Coordination, Client Services, Media Relations, New Business Development, Public RelationsExtensive market research experience to determine feasibility for players to enter India market as well as provide market intelligence to existing clientsPlanned and executed comprehensive public relations and communication strategies for key service lines such as IT/ITeS, eCommerce, Academic players and campaigns for key social organizationsDesigned and conducted Crisis Communication and Media Training Module for significant players in the Chemical industry

Chennai Area, India

Responsible for providing industry leaders with communication and campaign strategies, positioning them as thought leaders, offering key market research information and helping them identify new strategic growth opportunities through our research and effective media relations

Chennai Area, India

Core network development and testing in the Global Media and Telecom domain. Specialized in Layer 3 module of networking with 2 years of development experience and about 6 months of System Testing experience. Developed complex features in the Layer 3 involving various unicast and few multicast protocols. Experienced in project development and execution from conceptualization through delivery.