Puress™ (puress.in) is a clean-label, sustainability-focused, premium beverage brand that provides health-conscious individuals access to freshly-made, nutritionist approved, 100% natural beverages.• Responsible for building a sustainable supply chain of distributors, delivery partners, workforce, and end customers.• Formulated Puress brand and revenue strategy and curated 34 unique beverage recipes in an 18-month timeframe to achieve higher than industry gross margins. • Developed innovative marketing strategies and promotional campaigns to drive customer growth and launched a subscription model to increase the monthly retention rates.• Established and managed a partner network of over 10+ vendors including bottle manufacturers, fruit wholesalers, and delivery partners to build an efficient supply chain.• Undertook extensive research to improve product shelf life and facilitated up-cycling of ~1.5tonnes of fruit waste annually into multipurpose cleaners.• Introduced a “Bottle Return Program” in partnership with smeransh.org to support the underprivileged and "Women's day campaign" involved donating proceeds to distribute sanitary napkins and women hygiene products.

• Delivered exceptional inflight service to customers, with over 1000 hours of international flight time experience across 250 flights annually on A380, B777, B787 and A320 family fleets.• Demonstrated strong problem-solving skills by effectively managing customer issues and emergencies.• Promoted to First and Business Class within 2 years, exceeding the average company promotion timeline due to exceptional customer service and complaint resolution skills.• Mentored over 30 cabin crew, providing coaching on safety protocols, company policies and customer service excellence. • Achieved a 96% positive feedback and high satisfaction scores from passengers and supervisors.• Contributed to revenue growth and customer loyalty through initiatives like 'Educate a Child' fundraiser and onboard duty-free sales.

Candid Concepts specialised in candid photography & cinematography services for HNI clientele• Oversaw end-to-end marketing, B2B & B2C sales; identified new business opportunities, introduced new services (interactive selfie-booth) that led to 100% growth in revenue and significant increase in customer base• Leveraged strategy implementation for brand presence through digital platforms & social media marketing on a day-to-day basis that led to 60% increase in lead-to-conversions

• Coordinated with the client — Tata Motors (for Land Rover & Tata Safari Storme), to meet the client"s creative requirements• Liaised with various departments on a daily basis – Creative, Studio, and Finance to execute operational tasks ensuring 100% on-time completion of assigned tasks

• Responsible for brand development and positioning, customer development, guerrilla campaigning, website development and designing sales and marketing collateral for a mobile-application startup (later re-named as 'jeeeni')• Conducted in-depth market research to identify target audience, new business opportunities and to introduce new product features that helped achieve a competitive advantage