As a Co-founder and Director at Indibni, I spearhead initiatives to empower rural women artisans through sustainable development. Indigifts®, a D2C brand featured in Shark Tank India by Indibni, has gained prominence for transforming traditional Indian crafts into contemporary, utility-based 5K+ products, reaching over 2.5M customers worldwide. The brand currently engages 300 rural women artisans to impact 10,000+ artisans by 2030.Aligning with the UN Sustainable Development Goals of gender equality and decent work with the "Make in India, Taking it to the World" approach, merging India’s rich heritage with modern market demands. A notable example is Seed Rakhi® an eco-friendly innovation that reflects her commitment to sustainable celebration. Indibni's initiatives have made a significant impact, with over 5M lives positively affected since 2012 through the corporation and foundation. Stories among many like of Sushila Devi from rural Rajasthan, who used her earnings to become self-reliant, underscore the transformative impact of her work.Specialized in Digital Marketing & Communication from MICA and a Bachelor's Degree in Animation & Multimedia from Birla Institute of Technology, Mesra. My academic background, combined with the decade-long experience enables her to create social impact with economic development. Through the "GLOCAL INDIA" Initiative, I aim to empower rural women artisans, innovate indigenous art and craft with climate-conscious products, expand globally through omni-commerce, and implement the VOCAL FOR LOCAL mission nationwide with the support of strategic partners and impact makers.