Responsibilities:• Developed branding concepts such as tagline and logo as well as determined the ideal usage of colour palette, typography, imagery, and layout.• Designed high-fidelity screens that highlight various user flows.• Designed screenshots that showcase app's features and functionality on Google Play.Project: Sarvamangala App

Blue Logic Digital, an award winning digital agency, specializes in delivering cutting-edge digital and design solutions to brands across various verticals including Healthcare, Pharmaceuticals, eCommerce and Retail, Hospitality, FMCG, and Insurance, with the goal of creating engaging user experiences.Key Responisbilites:• Sketched wireframes and designed high-fidelity screens that highlight various user flows.• Revamped the visual layout of the existing applications while… Show more Blue Logic Digital, an award winning digital agency, specializes in delivering cutting-edge digital and design solutions to brands across various verticals including Healthcare, Pharmaceuticals, eCommerce and Retail, Hospitality, FMCG, and Insurance, with the goal of creating engaging user experiences.Key Responisbilites:• Sketched wireframes and designed high-fidelity screens that highlight various user flows.• Revamped the visual layout of the existing applications while adhering to brand guidelines.• Designed engaging and responsive landing pages.• Ideated content and designed social media graphics for Instagram and LinkedIn pages.Projects: Blue Logic Website, Aster Opticals Website, Sony Rewards MEA App, Medcare Website, and Aster DM Website Show less

Emaar Next brings the digitization and automation of all digital-related operations and enhances the consumer experience of different verticals owned by Emaar such as Properties, Malls, Entertainment, and Hospitality.Key Responsibilities:• Drafted logical user flows, as well as designed wireframes and high-fidelity screens based on user stories.• Revamped the visual layout of the existing applications while adhering to brand guidelines.• Improved the inconsistency with UI… Show more Emaar Next brings the digitization and automation of all digital-related operations and enhances the consumer experience of different verticals owned by Emaar such as Properties, Malls, Entertainment, and Hospitality.Key Responsibilities:• Drafted logical user flows, as well as designed wireframes and high-fidelity screens based on user stories.• Revamped the visual layout of the existing applications while adhering to brand guidelines.• Improved the inconsistency with UI components by building a design system that curates different UI elements and documents their usage guidelines.• Designed brand marketing assets such as logo, email flyer, and desktop wallpaper.• Attended weekly standup meetings to deliver the project status, provide design run-through, and receive constructive feedback on the designs.Projects: The Dubai Mall App, The Dubai Mall Admin Portal, U By Emaar App, Emaar Next’s Data Analytics Portal, and Emaar One App Show less

Aqaratdubai.ae is a real estate website that displays property listings directly from developers and provides property markets in the GCC and the UK to the Arabic-speaking audience.Key Responsibilities:• Identified functionality errors and enhanced the user experience of the application.• Designed wireframes and high-fidelity screens that highlight various user flows.• Ideated and curated content as well as designed social media graphics for the Instagram… Show more Aqaratdubai.ae is a real estate website that displays property listings directly from developers and provides property markets in the GCC and the UK to the Arabic-speaking audience.Key Responsibilities:• Identified functionality errors and enhanced the user experience of the application.• Designed wireframes and high-fidelity screens that highlight various user flows.• Ideated and curated content as well as designed social media graphics for the Instagram page.Projects: Aqarati Website, Aqarat Dubai Website, Jiwak Website, and Jiwak Admin Portal Show less