Leading the incubation of student-run startups like Paragon Peak and The Paper Box, providing strategic guidance to boost visibility, growth, and revenue through key collaborations. Managed Startup Nexus (April 2024), featuring MePack (Shark Tank S3), and secured LIC as title sponsor, facilitating valuable networking with industry leaders and investors.Spearheading ERIC’s marketing, events and partnerships with Boon Capital, StartupNewsfyi, and Reverr, leading to a 35% increase in student startup engagement and a 42% growth in social media presence, enhancing ERIC's brand and outreach.

Expanded Swiggy’s partner network by onboarding key F&B outlets, cloud kitchens, And Resturant businesses, increasing the platform’s customer options, leading to higher order volumes and sales growth.Conducted in-depth market research on 250+ restaurants and food brands, alongside my daily college commitments, providing Swiggy with critical insights into market trends, consumer preferences, and competitive landscapes, which supported more strategic acquisition decisions.

Building brand awareness via social media marketing, collaborations, and events, boosting StockGro’s online presence. Increasing visibility through meme marketing and trading events, driving higher engagement.Expanding customer base by collaborating with universities and organizations, attracting new users to the platform.

Onboarded and managed client relationships with brand owners and marketing heads, leveraging a 700k+ follower base to drive brand visibility and engagement. Developed and executed data-driven social media strategies and conducted market research, resulting in effective marketing plans for brand collaborations.Collaborated with high-profile companies like Delhi Premier League and Breezer on successful marketing campaigns, and secured partnerships with F&B brands such as bubblin and Café Mojmaa, generating over ₹100,000 in revenue

Executed social media marketing strategies resulting in a 20% increase in follower engagement and a 15% boost in brand visibility through influencer collaborations.Conducted market research leading to the identification of key trends, facilitating a 10%improvement in customer engagement metrics for the distribution and retail company'sdigital marketing initiatives.

Executed social media marketing campaigns, content creation, and partnership initiatives,resulting in a 30% increase in online engagement and securing 2 key collaborations within the startup's ecosystem.Facilitated connections between founders, employees, hiring managers, and investorsthrough targeted networking efforts, fostering 3 successful partnerships and enhancingstakeholder engagement by 25%

Mercadeo – Marketing society of CVS, Delhi University which promotes knowledge and skillsof marketing through its events and departmental workings. Led partnerships with LinkedIn and YouTube influencers for podcast sessions and speaker events. Secured sponsorships from Hyundai, and Grabon for our annual event. Directed targeted marketing campaigns across Delhi University colleges to boost event attendance.

Created content to be posted on DC Toli and Delhi Capitals Instagram handle and maintained a reach of 10+ million.Improved Public engagement during the whole IPL tournament and helped in 1,54,000 amounts of Anti-Ambush Marketing during Match days.

Participated in different quizzes related to business, economics and sports in various colleges/Universities in North India. Visited IIT Varanasi for 4days for their annual festival and had a holistic development. Increased the reach of social media handles by 20% in 3 months and collaborated with multiple societies in DU circuit to have maximum participation in events.