Yogesh Dixit Email & Phone Number

Mumbai, Maharashtra, India

India

Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns• Design, build and maintain social media pages• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)• Identify trends and insights, and optimize spend and performance based on the insights• Brainstorm new and creative growth strategies• Plan, execute, and measure experiments and conversion tests• Collaborate with internal teams to create landing pages and optimize user experience• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points• Instrument conversion points and optimize user funnels• Collaborate with agencies and other vendor partners• Evaluate emerging technologies. Provide thought leadership and perspective for adoption.• Brand strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for short as well as long term• Planning and execution of all communications and media actions on all channels, including online and social media

Mumbai

Devising strategies that harness sales-related insights, prevailing standards, and novel developments to encourage sales in our online store.Creating frameworks that transform social media sites into highly profitable platforms.Directing the activities of Software Developers, Copywriters, and Graphic Designers to ensure careful adherence to predetermined strategiesReviewing the security of checkout pages and payment procedures.Creating promotional offers and checking to see that these are uploaded precisely.Reviewing copy and legal disclaimers to verify their accuracy.Analyzing traffic to inform website maintenance and the effectiveness of marketing strategies.Examining sales-related metrics to inform restocks.Reporting on the utility of existing and novel strategies.

Mumbai

Keyword Analysis, Research & Copy writing.SEO Copy writing.Responsible for creating original SEO content for sites, in addition to implementing off-page SEO content strategiesWebsite AnalysisWebsite MaintenanceExploring innovative Social Media strategy to build awareness on various social networking sitesManaging the back-end of the Social Networking sites including regularly updating it with contentSearch Engine Guidelines: Keeps abreast of white hat and black hat tactics so as not to run afoul of search engine guidelines

Mumbai Area, India

1) Perform keyword research in coordination with client business objectives to optimize existing content and uncover new opportunities2) Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages3) Provide recommendations and execute strategies for content development in coordination with SEO goals – general and keyword specific4) Administer search engine programs (XML sitemaps, shopping feeds, webmaster tools) for purposes of diagnostic reporting on client projects5) Help to create and support marketing content to socialize and use for social media purposes (e.g. customer videos briefs, customer case studies, blog posts, posts from analysts and customers)6) Implement link building campaigns in coordination with client SEO goals7) Assist in development and execution of communication/content strategies via social communities in coordination with SEO goals8) Keep pace with SEO, search engine, social media and internet marketing industry trends and developments9) Research and administer social media tools in support of clients’ social media strategy10) Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance client goals11) Monitor and evaluate search results and search performance across the major search channels12) Communication to team and management on project development, timelines, and results13) Work closely with the other team members to meet client goals

Mumbai Area, India

Games2win is one of the top 20 online and mobile games company as per comScore. G2w network comprises top flash casual gaming sites such as games2win.com, gangofgamers.com, chimpoo.com - a virtual world for kids, inviziads - an in-game advertising network, and appucino.com - a mobile social network.• As Operations Executive, my primary role was to distribute games to other online game publishers and partners.• Executing all outreach programs for Games2win, which included reaching out to potential advertisers to monetize inventory on Games2win's network, or reaching out to adnetworks who could help monetize Games2win's inventory in an optimum manner.• Reviewing Games2win sites' google analytics profiles in order to measure traffic on its websites and accordingly report inferences to the core management team• Analysing Games2win's competition (Global, USA and India) using comScore's MyMetrix reports.• Contribute to creating all of Games2win's corporate presentations, alongwith administering them on Slideshare.net• Managing updates on Games2win's corporate website - Games2winmedia.com• Review Games2win's upcoming mobile and flash games, and provide feedback to enhance them.• Manage Games2win's social media accounts on Facebook, Google+, Twitter and Youtube.