Alicia Dixon

Alicia Dixon Email and Phone Number

Senior Product Management Leader | Strategic Product Development | Customer Engagement, Product Discovery & Market Research | UX @ Walmart
Alicia Dixon's Location
Washington DC-Baltimore Area, United States, United States
Alicia Dixon's Contact Details
About Alicia Dixon

Strategic product leader with a proven track record of driving digital innovation and delivering exceptional customer value. Skilled in leading high-performing teams, crafting innovative product roadmaps, and achieving significant business outcomes. Passionate about building customer-centric solutions that fuel growth.

Alicia Dixon's Current Company Details
Walmart

Walmart

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Senior Product Management Leader | Strategic Product Development | Customer Engagement, Product Discovery & Market Research | UX
Alicia Dixon Work Experience Details
  • Walmart
    Principal/Group Product Manager
    Walmart Aug 2021 - Present
    Bentonville, Arkansas, Us
    Leading customer-focused eCommerce product management for ratings and reviews on Walmart’s website and mobile apps, driving engagement and organic user-generated content acquisition.• Developed and implemented a content product strategy, resulting in an 800% increase in weekly organic product reviews.• Oversaw a team managing 50M+ pieces of annual organic and syndicated content, improving engagement and quality.• Drove usability and market analysis to enhance the ratings and reviews platform post-platform transition.
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  • Apartment List
    Senior Product Manager
    Apartment List Aug 2020 - Jun 2021
    San Francisco, California, Us
    Managed consumer-facing product strategy for a Series D rental marketplace, focusing on enhancing the value of rental listings for users.• Achieved a 25% increase in listing effectiveness by promoting special concessions and value-driven features after developing a product strategy to highlight rental discounts.• Guided a team through product discovery and testing, leading to a strategic pivot toward mid-funnel user engagement.
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  • Hilton Worldwide
    Senior Manager, Product - Financial Partnerships
    Hilton Worldwide Nov 2017 - Jun 2020
    Mclean, Va, Us
    Technology strategist for Hilton’s cobranded loyalty credit card, acting as the primary technical liaison for the American Express partnership.• Achieved a 19% YoY increase in new account acquisition, delivering 90K new accounts.• Led API integrations, exceeding performance targets with a 4.5% attrition rate.• Optimized digital ad campaigns across eCommerce channels, contributing to a 30% boost in click-through rates.
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  • Hilton Worldwide
    Senior Manager, Product - Digital
    Hilton Worldwide Mar 2015 - Nov 2017
    Mclean, Va, Us
    Product leader for Hilton’s mobile app, eCommerce, and loyalty programs, driving Digital Key adoption and substantial revenue growth.• Boosted monthly revenue by over 300% to reach a $20M monthly average.• Launched a redesigned Android app, elevating the Play Store rating from 3.6 to 4.4.• Added in-app messaging, fingerprint scanning, and personalization features, enhancing the mobile user experience.
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  • The Sheridan Group
    Mobile Product Manager
    The Sheridan Group Aug 2012 - Mar 2015
    Brainerd, Mn, Us
    Owned product strategy for scholarly journal and magazine apps, transitioning the organization from project-based to product-oriented operations.• Spearheaded iOS and Android UI redesigns, growing unique installations by 200,000.• Launched six native mobile apps for publishing clients, managing feature prioritization and pricing strategy.• Oversaw product enhancements and led beta testing, establishing user feedback loops.
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  • Roadnet Technologies Inc.
    Product Manager, Mobile
    Roadnet Technologies Inc. Jan 2011 - Aug 2012
    Towson, Md, Us
    Formerly UPS Logistics Technologies, part of UPS Supply Chain SolutionsProduct strategist for Roadnet’s proof of delivery solutions within UPS Logistics Technologies.• Developed a new Android code base, keeping the product competitive.• Rolled out over 25 new features, resulting in a 15% customer increase.• Established a monthly Customer Advisory Board, leveraging client insights to shape the product roadmap.
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  • Ups Supply Chain Solutions
    Product Manager, Mobile
    Ups Supply Chain Solutions Jun 2007 - Jan 2011
    Alpharetta, Ga, Us
    UPS Logistics Technologies was spun-off to Roadnet Technologies
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  • Blackboard Inc.
    Intern, Marketing & Business Development
    Blackboard Inc. May 2006 - Aug 2006
    Boca Raton, Florida, Us
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  • The University Of Alabama
    Graduate Research Assistant
    The University Of Alabama Aug 2004 - Dec 2005
    Tuscaloosa, Al, Us
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  • Dell Inc.
    Business Development Manager
    Dell Inc. Mar 2003 - Aug 2004
    Round Rock, Texas, Us
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  • Dell Inc.
    Consumer Services Program Manager
    Dell Inc. Jan 2002 - Mar 2003
    Round Rock, Texas, Us
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  • Dell Inc.
    Services And Software Brand Manager
    Dell Inc. Jun 2000 - Jan 2002
    Round Rock, Texas, Us
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  • Fruit Of The Loom Inc.
    Associate Marketing Manager
    Fruit Of The Loom Inc. Nov 1998 - May 2000
    Bowling Green, Ky, Us
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  • Nike Inc.
    Intern, Apparel Development
    Nike Inc. Jun 1997 - Aug 1997
    Beaverton, Or, Us
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  • Toys
    Technical Designer, Kids R Us
    Toys"R"Us Jul 1994 - Aug 1996
    Parsippany, New Jersey, Us
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Alicia Dixon Skills

Product Management Mobile Devices Strategy Product Marketing Management Leadership Market Research Marketing Cross Functional Team Leadership Enterprise Software Product Development Business Development Program Management Business Strategy Problem Solving Strategic Partnerships Project Management Product Launch Business Analysis Brand Management Competitive Analysis Go To Market Strategy E Commerce Mobile Applications Saas Marketing Strategy Start Ups Lead Generation Software Development Consumer Products Account Management Analytics P&l Management Cloud Computing Agile And Waterfall Methodologies Sales Operations Integrated Marketing Agile Methodologies Mobile Strategic Planning B2b Marketing Data Analysis Retail Customer Relationship Management Software As A Service Product Strategy Agile Application Development User Experience Software Development Life Cycle Design Thinking

Alicia Dixon Education Details

  • The University Of Alabama
    The University Of Alabama
    Marketing
  • The University Of Alabama
    The University Of Alabama
    Marketing
  • Zicklin School Of Business
    Zicklin School Of Business
    Entrepreneurship
  • Howard University
    Howard University
    Fashion Merchandising
  • Cpo Accelerator
    Cpo Accelerator
    Product Leadership
  • San Francisco State University
    San Francisco State University
    Mobile Ux/Ui Design Intensive
  • Tech Talent South
    Tech Talent South
    Ruby On Rails
  • Draper University
    Draper University
    Heroism

Frequently Asked Questions about Alicia Dixon

What company does Alicia Dixon work for?

Alicia Dixon works for Walmart

What is Alicia Dixon's role at the current company?

Alicia Dixon's current role is Senior Product Management Leader | Strategic Product Development | Customer Engagement, Product Discovery & Market Research | UX.

What is Alicia Dixon's email address?

Alicia Dixon's email address is al****@****ton.com

What is Alicia Dixon's direct phone number?

Alicia Dixon's direct phone number is +197223*****

What schools did Alicia Dixon attend?

Alicia Dixon attended The University Of Alabama, The University Of Alabama, Zicklin School Of Business, Howard University, Cpo Accelerator, San Francisco State University, Tech Talent South, Draper University.

What skills is Alicia Dixon known for?

Alicia Dixon has skills like Product Management, Mobile Devices, Strategy, Product Marketing, Management, Leadership, Market Research, Marketing, Cross Functional Team Leadership, Enterprise Software, Product Development, Business Development.

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