Dj Smith Email & Phone Number

Baton Rouge, La, Us

•Develop and execute a cohesive communication strategy to enhance the visibility and impact of Volunteer Louisiana's programs and over ten AmeriCorps Louisiana sub-grantees.•Provide strategic communications support across multiple channels including but not limited to: creating compelling content, including press releases, newsletters, and social media posts to effectively communicate the organization's mission and achievements.•Collaborate with internal teams to ensure consistent messaging and branding across all communication channels.•Cultivate and maintain positive relationships with media outlets, influencers, and key stakeholders to secure favorable coverage and partnerships.• Create and design the marketing and promotional collateral for the agency (i.e., social media graphics, signage, annual report).•Build media kits in support of specific strategic initiatives.•Source and hire external vendors for photography and videography content creation to support events and initiatives.• Oversee crisis communication plans and respond promptly to media inquiries, managing public relations issues with professionalism and transparency.•Develop key messaging in response to disaster preparedness and support of Community Emergency Response Team trainings.• Liaising with different core divisions within VLA to support AmeriCorps programs, and FEMA Region VI Disaster Services, and Volunteerism Team to provide strategic insights that inform decision-making.• Provide strategic oversight in the management of Volunteer Louisiana's digital presence and content, including website, social media, and bulk communications to maintain Volunteer Louisiana voice and brand.

•Serve as liaison between three departments to streamline workflow by leading weekly creative team meetings and serving as a project manager on office-wide initiatives.•Enable cross functional communication between agency and contracted vendors for nearly 40 clients.•Support the sourcing, hiring, onboarding, and managing of over 20 freelancers and contractors for client projects.•Manage assets (photos, videos, logos) for projects, and assist designers/video editor in final production.•Curate partnerships with influencers, develop social media content, manage social media calendars.•Oversee agency award submissions for national and local advertising organizations.•Operate as on-site coordinator for client photo and video productions.

•Increased brand awareness through creation of innovative print and digital productions for major publications and three social media platforms.•Established partnerships with more than ten post-secondary institutions and five community organizations and ensure acknowledgement across agency channels.•Developed monthly social media calendars, which included scheduling three to four email blasts, more than ten social media posts, and multiple marketing campaigns and website updates.•Oversaw planning activities, details, and logistics for over 15 small and large-scale statewide college access events per year.•Led the creative team and PR colleagues to promote special events and present marketing concepts and develop media kits.•Prepared for college access presentations and plans by developing talking points, fact sheets, and scripts for Executive Director.• Crafted and disseminated key messages, ensuring consistent and impactful communication across all channels•Developed communications campaigns to increase public awareness of agency initiatives and engage audiences.•Monitored industry trends to inform and adopt PR strategies accordingly.•Served as spokesperson for agency to represent the the organization effectively.•Manage meeting coordination, logistics, registration and event details for statewide initiatives, professional development seminars, and quarterly conferences.

• Provided administrative support to senior team members.• Drafted internal memoranda for company employees.• Built media kits in support of specific strategic initiatives.• Developed campaigns to increase public awareness of company initiatives and engage audiences.• Applied creative expertise to present marketing concepts.• Created designs and collaborated with technical team to complete projects.• Developed original content for blog posts and website articles and social media pages.• Reviewed staff-written materials and edited for content and brevity.

Essence Festival, Entertaiment All Access• Responsibilities included working with talent and briefing them of their schedules throughout the weekend. Greeting talent at check in, escorting to and from holding, running talent through different on-stage and off-stage activations.• Support Directors ensuring all items are in place at sponsor experience, while being specifically responsible for transporting premiums and ensuring they are at each activation and ensuring proper consumer counts are obtained for each sponsor activation. Clients include STARZ, HBO, SHOWTIME, BET, FOX, PARAMOUNT, DISNEY, and ANNAPURNA PICTURES.

Bachelor’S Degree, Mass Communication/Public Relations, Graduate

Activities and Societies: Public Relations Student Society of America Student Government Association Freshman Class Chief of Staff.

High School, Core 4

Activities and Societies: President of the Dance Club Travel Club Student Government Internship Tech ProgramNotable Alumni

Master Of Arts - Ma, Organizational Leadership