I design, analyse, and consult on interactions between humans and ‘machines’ (software / applications / computer programs). I create user interfaces for them and improve user experiences. As part of my competency I optimise processes around those activities in small and large scale organisations. I’ve got experience in introducing UX strategies, implementing UX functions, leading UX and cross-functional teams.While I specialise in UX Design I also engage in Service Design and Customer Experience as a generalist. I’m a Cognitive Science aficionado who loves to getting into cross-disciplinary investigations, research and related analysis.My mission is to create seamless experiences for customers, users, or simply people. The goal is to make their life easier. To keep this audacious promise I help businesses solve complex problems. Whether on a strategic or tactical level, my objective is to drive insights and activate people's potential regardless of the their position. From stakeholders to cross-functional team members, both collective and individuals.