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IT Executive with 35 years of experience in key leadership and management roles with a proven track record in enterprise architecture, application development, R&D, operations, network infrastructure, security and compliance, and strategic planning in the cybersecurity, financial services, eCommerce, manufacturing, and healthcare industries. ● Senior management and key leadership roles for multiple IT organizations including, strategic planning, management and architectural direction.● Delivered enterprise level solutions to aggressively growing companies working in resource constrained environments.● Delivered internal and external customer facing systems built on in-house and Cloud based platforms.● Skilled in interacting with all groups in an organization, identifying needs and harmonizing technical solutions. ● Managed geographically separated teams consisting of in-house staff, on-shore consultants and off-shore resources. ● Introduced IT governance frameworks and alignment processes to start-ups and maturing organizations.● Established architectural and engineering best practices, standards, processes and tools to multiple IT organizations.● Implemented Agile and Lean methodologies for software development and infrastructure implementation.● Implemented comprehensive information security processes to meet and exceed the highest levels of information system security and data privacy, including those required to meet the PCI Level 1 Service Provider certification.Specialties: IT Governance and Alignment ● Strategic Planning ● Enterprise Roadmap Prioritization ● Enterprise Architecture ● Analysis ● Agile/Lean SDLC ● Application development ● Program & Project Management ● Cloud Computing: SaaS, PaaS and IaaS ● CRM & Case Management ● IT Outsourcing: OnShore and Offshore (India & Croatia) ● SOA based Shared Services ● IT Budget Planning: CapEx & OpEx ● Marketing & Technical presentations ● Operations and Infrastructure ● Security and Compliance ● Team Building
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Chief Technology OfficerAvenue7Media Mar 2021 - PresentAvenue7Media harnesses the power of Amazon to launch your product, create sales and build your brand. Our 7-Step Method is a proven formula for 21st-century marketplace success. -
It Committee MemberBetter Business Bureau Of Central Maryland Jan 2017 - Present
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Board Member, And Executive SecretaryThe Cybersecurity Association Of Maryland, Inc. (Cami) Jun 2017 - Dec 2021Baltimore, Md, Us -
Chief Technology OfficerSontiq Jun 2019 - Jan 2021Nottingham, Maryland, UsSontiq, headquartered in Nottingham, MD, is a high-tech security and identity protection company arming businesses and consumers with award-winning products built to protect what matters most. Sontiq’s brands, EZShield and IdentityForce, provide a full range of identity monitoring, restoration, and response products and services that empower customers to be less vulnerable to the financial and emotional consequences of identity theft and cybercrimes. Learn more at www.sontiq.com. -
Chief Technology OfficerEzshield 2011 - Jan 2021Nottingham, Maryland, UsResponsible for the strategic direction and implementation of all Information Technology initiatives. Leads the design, development and operation of EZShield’s core technology platform and infrastructure, public facing applications and services, back-office solutions and enterprise wide information security. ● Reports directly to the CEO and serves as a member of the executive team with full authority to establish, execute and manage all aspects of technology in support of the entire enterprise.● Sets the strategic vision and direction for the Technology group, with responsibilities to provide technical and management leadership.● Implements an effective IT Governance and Alignment program to ensure IT resources are strategically deployed to meet the needs of all EZShield teams including Product Management, Sales and Marketing, Client Services, customer Response Center and Finance/Legal and Operations.● Delivers and supports all customer facing applications and systems for product delivery and fulfillment, all internal administrative and support tools for partner and customer support, a robust vendor and partner integration capability, including data integration, SOA based APIs, and a comprehensive reporting and data analytics capability.● Maintains the highest levels of information security and data protection including certifications as a PCI Level 1 Service Provider, Shared Assessments AUP Provider and CloudTrust Enterprise Ready Cloud Provider.● Plans and oversees IT departmental budget including preparation of forecasts, CapEx and OpEx planning & tracking and adherence to EZShield’s budgetary process. -
Director Of Software Engineering And SystemsEzshield 2009 - 2011Nottingham, Maryland, UsLed the engineering effort to establish all technology platforms and systems for EZShield; supporting the rapid growth of the EZShield Identity Theft Protection Business and the division’s split from CDI into an independent entity. ● Reported directly to the CTO and helped shape the vision and direction for the Engineering and Systems group, with responsibilities to provide technical and management leadership.● Implemented a highly adaptive Agile Development Methodology used to delivered a comprehensive architecture and applications framework, capable of handling high volumes of data, high efficiency, high reliability and intense scalability requirements, including: CRM, Fraud Case Management and fully customizable eCommerce platforms.● Successfully integrated systems and frameworks based on the ASP.Net, Open Source, Cloud Computing, integration appliances and hosted services.● Worked with Product Management to manage and track progress of multiple projects; maintained project plans, tasked resources, reported status and ensured overall system quality.● Proactively interfaced with departments, contractors, and vendors, ensuring effective delivery of system applications.● Provided ongoing support to other EZShield groups including Product Management, Marketing and Sales, Implementation and Operations, and the customer Response Center.● Coordinated efforts of multiple teams including internal resources, onshore consultants and offshore teams.
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Principal Analyst And Manager Of Ezshield SystemsCustom Direct 2007 - 2009UsPerformed systems analysis for all three divisions of CDI; capturing requirements and working with development teams to architect and design solutions. Also managed development efforts for the newly created EZShield division. ● Entrusted with all High Priority Software Initiatives and Projects; including the two most important CDI initiatives; Janzoon Online Print and the EZShield Identity Theft Protection Product Suite.● Worked with product managers and project sponsors to document product vision and scope. Prepared documents, technical papers and presentations explaining and motivating the approaches to be taken in the architecture, design and deployment of systems● Decomposed high-level business and user requirements into functional requirements, specified in an appropriate level of detail suitable for use by those who based their work on the requirements.● Established and implement effective requirements practices, including use and continuous improvement of requirements processes. Led development of the organization’s Analysis policies, procedures, and tools.● Chaired the Architectural Committee, leading the architectural direction of three distinct business groups within CDI; providing a common architectural approach and establishing a core set of common frameworks and services.● Implemented Cloud Computing solutions for customer response center (CRM & Case Management) and corporate Contract Management.● Introduced the first true QA/Testing procedures for EZShield Systems and worked with distinct groups of developers and designers geographically separated across the US and offshore (India) -
Senior Developer/Analyst/ArchitectCustom Direct 1999 - 2007UsLed Architecture and Development of multiple high profile projects in a fast moving and high pressure production environment. ● Lead Architect and Development of high speed OCR systems to capture customer and order information from paper forms.● Lead Architect and Development of Digital Imaging applications to support variable data printing to digital presses.● Key role in Architecture and Development of Data Entry and Contact Center applications in Windows environment to allow users to input mailed in/phone orders and handle customer support calls. ● Chaired the Software Quality Control and Development committee; evaluated, developed and implemented processes, tools and Best Practices across all IT departments. Defined approaches for the development and delivery of system components and services.● Mentored team members and junior developers; helping with architecture, design and implementation as needed.● Assisted the operations team by providing Tier 2 and Tier 3 support for customer issues.
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Senior Developer/AnalystHudson Computer Solutions, Inc. 1996 - 1999Designed and developed Enterprise Level applications from the ground up and provided support to the Sales, Implementation and Support teams.● Developed Accounting and Telephony applications in a Windows NT Client/Server environment. Specifically, developed Order Entry, Inventory, Accounts Payable, Accounts Receivable, General Ledger, Job Costing and Task Scheduling modules, as well as a Telephone Time Keeping System. ● Responsible for architecture and development of all reusable services and component libraries used across all applications and systems.● Deployed applications/solutions and provided end-user training and support; both remotely and on-site at customer locations across the country.● Supported Sales and Marketing efforts by participating in customer demonstrations, industry trade shows and the creation of specialized marketing collateral and end user documentation.
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Senior ProgrammerManagement Information Systems, Inc. 1984 - 1996Worked with external customers to develop customized applications and established the Research and Development department – introducing and implementing sound software development tools and processes.● Independently supported and maintained a Peer Review Management system for the American Chemical Society.● Worked with end-users to develop custom applications, including: Conference Management System, Investor Tracking System, Customized Accounting Modules and Wholesale Produce Billing and Inventory System.● Developed multi-user general accounting applications, including: Order Entry, Inventory, Accounts Payable, Accounts Receivable, General Ledger, and Job Costing modules.● Developed applications for vertical and horizontal markets, including: Service Sector Job Costing, Sales Lead Management, Medical/Dental Billing, Appointment Scheduling, Peer Review Management, and Telephone Time Clock● Designed and constructed program development tools, including: Program Models, Code Generators, Code Macros, Code Libraries and Support and Diagnostic Tools.
Darrell Laffoon Skills
Darrell Laffoon Education Details
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University Of Maryland Baltimore CountyComputer Science -
Baltimore Polytechnic InstituteEngineering
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Harford Community CollegeHarford Leadership Academy
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University Of South Carolina UpstateCertified Information Executive
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University Of MarylandElectrical Engineering
Frequently Asked Questions about Darrell Laffoon
What company does Darrell Laffoon work for?
Darrell Laffoon works for Avenue7media
What is Darrell Laffoon's role at the current company?
Darrell Laffoon's current role is Chief Technology Officer.
What is Darrell Laffoon's email address?
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What is Darrell Laffoon's direct phone number?
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What schools did Darrell Laffoon attend?
Darrell Laffoon attended University Of Maryland Baltimore County, Baltimore Polytechnic Institute, Harford Community College, University Of South Carolina Upstate, University Of Maryland.
What skills is Darrell Laffoon known for?
Darrell Laffoon has skills like .net, Vb.net, C#, Software Engineering, Enterprise Software, Agile Methodologies, Integration, Salesforce.com, Enterprise Architecture, Software Project Management, Sharepoint, Soa.
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