Danielle Lee Email & Phone Number

Washington, District Of Columbia, United States

Operations: Use design-thinking skills to understand the needs of the internal UX team and create tools, systems, and processes to support their work, particularly for research and content design. People and team management: Support, onboard, and develop talent in service to the organization's business goals. UX Research: Uncover user's motivations, needs and pain points through user research and analyze quantitative and qualitative data to improve digital products… Show more Operations: Use design-thinking skills to understand the needs of the internal UX team and create tools, systems, and processes to support their work, particularly for research and content design. People and team management: Support, onboard, and develop talent in service to the organization's business goals. UX Research: Uncover user's motivations, needs and pain points through user research and analyze quantitative and qualitative data to improve digital products. Content Design: Conduct user research and make data-driven decisions to design content that meets user needs. Content changes significantly increased user understanding and helped lower abandonment rates. Show less

Designed and wrote public-facing UX content that was accessible, in plain language, and useful for a digital product. Subject areas: authentication, privacy, security, customer support and identity verification

Led brand development and creative direction for B2C marketing collateral, including the website landing pages, emails, presentations, and social media.

Consulted with small to mid-size businesses on marketing strategy for products and services.

Washington D.C. Metro Area

Coordinated communications and marketing for non-profit clients. Conducted market research to develop a social media strategy for nonprofit and healthcare clients - increased Facebook engagement by ~30% and Twitter impressions by ~60% in 3 months.

New York, Ny

Overhauled nonprofit content strategy and created content cycle governance for the staff newsletter - increased open rates by 30%.

Jacksonville, Florida Area

Joined as a founding staff member and built all operational processes and a select number of integral academic policies from the ground up that supported faculty, administration and students. Wrote, edited and created copy for new website and marketing materials to establish the KIPP Jacksonville brand.

Jacksonville, Florida Area

Lead teacher for kindergarten and second grade classroom and instructional coach for first-year teachers. Contributed content and school news to the district website.

Ux Design

10-week UX design course which included practice in research, information architecture, UX writing, prototyping and presentation.

Journalism And Mass Comm. & Sociology, Public Relations Sequence

Activities and Societies: Black Ink Magazine, NAACP , Black Student Movement , New Student and Carolina Parent Programs