Vice President Global Demand Gen
Current
Sep 2020 - Present
AeroLeads people directory · profile
Dani Lee Email & Phone Number
VP Demand Gen at Alert Logic
at
Alert Logic
1 work email found
@alertlogic.com
3 phones found area 978, 203, and 508
LinkedIn matched
4 data sources
Profile completeness 100%
Current company
Role
VP Demand Gen at Alert Logic
Location
Concord, Massachusetts, United States
Who is Dani Lee? Overview
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Quick answer
Dani Lee is listed as VP Demand Gen at Alert Logic at Alert Logic, based in Concord, Massachusetts, United States. AeroLeads shows a work email signal at alertlogic.com, phone signal with area code 978, 203, 508, and a matched LinkedIn profile for Dani Lee.
Dani Lee previously worked as Vice President Global Demand Gen at Alert Logic and Vice President Global Demand Gen at Outsystems. Dani Lee holds Mba, Marketing & Corporate Finance from University Of Michigan.
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Email format at Alert Logic
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{first}.{last}@alertlogic.com
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Profile bio
About Dani Lee
A results oriented leader that excels in transforming marketing teams to achieve hyper growth. Expert in B2B demand generation, ecommerce, brand/message development and marketing operations. Proven results building alliances and driving revenue with reseller, technology, and OEM partners.Demonstrated success leading start-up and global enterprise teams. Led marketing for 3 VC-backed and 3 corporate start-ups. Led e-commerce and achieved revenue quota at 2 companies. Led marketing for 2 SaaS businesses. Developed messaging/brand strategies at 5 companies including 2 new product names, 2 company rebrands, and 1 SMB messaging strategy.Specialties: SaaS, SMB, cybersecurity, low code, Application Performance Management, DevOps, enterprise mobility, software development, imaging, PLM, MCAD, real-time video, animation, technical workstations, print and promotional products.Global Demand Generation: ABM, Product Led Growth (PLG), online marketing, programmatic display, SEM/SEO, re-targeting, reseller programs, social media, CRM (Salesforce.com), marketing automation (Marketo), e-commerce, web analytics (Omniture), direct mail, trade showsProduct Marketing: segmentation, positioning, brand and messaging strategy, PR, corporate communicationsMarketing Operations: MQL to SQL lead lifecycle processes, Sirius Decisions Waterfall implementation, BI, predictive lead scoring, predictive account scoring, multivariate testing, nurture programs, CX personalization.
Listed skills include Saas, Crm, Salesforce.Com, Marketing Automation, and 33 others.
Current workplace
Dani Lee's current company
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13 roles · 33 years
Dani Lee work experience
A career timeline built from the work history available for this profile.
Vice President Global Demand Gen
Feb 2019 - Sep 2020
Growth Marketing
Sep 2017 - Jan 2019
Vice President Marketing
Lead North America Demand Gen, Latin America Demand Gen, and Worldwide Marketing Operations. Focused on performance monitoring for customer experience, applications, dev ops, micro-services, containers, cloud, IoT, and mobile.Demand Gen includes digital marketing, field marketing, partner marketing, trade shows, and social media. Demand Gen teams sourcing.
Mar 2014 - Sep 2017
Vice-President, Marketing
Lead demand generation, business analytics, marketing automation (Marketo), and CRM (Salesforce.com) for start-up Mobile Enterprise App Platform business. Re-engineered go-to-market processes and lead flows. Lead cross-functional team that built free trial and software licensing systems integrated with marketing automation and CRM. Developed tracking.
May 2011 - Feb 2014
Director, Marketing
P&L responsibility for M$120 e-commerce business focused on Vistaprint's highest value micro-business customers. Achieved quota every quarter and grew bookings 20% annually. Drove multivariate tests to optimize up-sell, cross-sell, price-elasticity, holiday and onboarding campaigns across email, retargeting, online, and direct mail channels.
Apr 2010 - Jun 2011
B2B Marketing Consultant
Dani Lee Associates
B2B marketing consultant focused on product marketing, demand generation, messaging/branding, PR, lead lifecycle management and CRM optimization. Current and past clients include: Arigo (sourcing and logistics solutions for private label retailers), Vistagy (composites engineering software), and VirSec (software engineering).
Jun 2009 - May 2010
Marketing Consultant
Arigo
Jun 2009 - Jan 2010
Director, Marketing
Manage all marketing programs for a start-up software company (GruntWorx) delivering a web-based (SaaS) document imaging solution for accounting and tax firms. Driving demand generation and ecommerce programs. Developed corporate and product messaging. Managing website development, SEM (Google Ads) SEO, CRM (salesforce.com) and web analytics (Manticore)..
Oct 2007 - Apr 2009
Director, Marketing
- Lead global SMB marketing programs focused on reseller channel for product lifecycle management (Windchill), technical documentation (IsoDraw), training programs (PTC University) and ecommerce (MathCAD, Pro/E Student Edition).- Lead PTC entry into ecommerce. Owned ecommerce quota. Managed ecommerce team, Digital River infrastructure and financial.
May 2005 - Oct 2007
Director, Market Development
Mok3
Director of Market Development for start-up 3D software company. Responsible for all customer focused marketing and demand generation programs including online marketing, CRM, E-commerce, PR, product/company literature, demo development, and partner relationships.
Sep 2004 - Mar 2005
Ww Market Development Manager
Compaq Workstation Division
Lead WW marketing and engineering team focused on professional digital content applications including 3D animation, games development, video editing, DVD authoring, and web authoring. Grew the business to >$150M with high gross margins.
1997 - 2002
~5 yrs
Market Development Manager - Emerging Markets
Hewlett-Packard Workstation Systems Division
Evaluated new markets. Developed programs to enter emerging workstation markets in digital content and defense simulation. Product Manager for start-up software team developing tools to customize desktop user interfaces.
1993 - 1996
~3 yrs
2 education records
Dani Lee education
Mba, Marketing & Corporate Finance
University Of Michigan
Ba, Chemistry
University Of Vermont
FAQ
Frequently asked questions about Dani Lee
Quick answers generated from the profile data available on this page.
What company does Dani Lee work for?
Dani Lee works for Alert Logic.
What is Dani Lee's role at Alert Logic?
Dani Lee is listed as VP Demand Gen at Alert Logic at Alert Logic.
What is Dani Lee's email address?
AeroLeads has found 1 work email signal at @alertlogic.com for Dani Lee at Alert Logic.
What is Dani Lee's phone number?
AeroLeads has found 3 phone signal(s) with area code 978, 203, 508 for Dani Lee at Alert Logic.
Where is Dani Lee based?
Dani Lee is based in Concord, Massachusetts, United States while working with Alert Logic.
What companies has Dani Lee worked for?
Dani Lee has worked for Alert Logic, Outsystems, Carbon Black, Inc., Dynatrace, and Verivo Software.
How can I contact Dani Lee?
You can use AeroLeads to view verified contact signals for Dani Lee at Alert Logic, including work email, phone, and LinkedIn data when available.
What schools did Dani Lee attend?
Dani Lee holds Mba, Marketing & Corporate Finance from University Of Michigan.
What skills is Dani Lee known for?
Dani Lee is listed with skills including Saas, Crm, Salesforce.Com, Marketing Automation, Enterprise Software, Demand Generation, Start Ups, and E Commerce.
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