- Managed cross-functional innovation projects to drive efficiencies for retailers and mall operations, including 11,000 field labor hours saved- Established strategic alliances with emerging retail tech vendors to evolve portfolio of 150+ shopping centers

- Managed last mile retail fulfillment innovation project, Curbcierge, across 10 properties in collaboration with Sephora, FedEx, and leading software and Third-party logistics partners; operations delivered +500% incremental sales growth, 40% reduced customer wait times, 33% retailer labor savings, as well as improved customer life-time value and purchase frequency.- Drove retailer recruitment through direct outreach, pitch development, and ongoing relationship management - Partnered with Sephora and DoorDash to develop SOP’s, system integration flows, and exception resolutions for Curbside Pickup and Same-Day Delivery implementation in May 2022 and national expansion in October 2022- Led launch of FedEx consolidation service in October 2021 in coordination with FedEx’s Last Mile Operations team- Oversaw on-site operations and partnership with 3PL provider, nGroup, including facility setup, process implementation, and ongoing cost optimization- Built and maintained 5-year pro forma model to track historical and forecasted RFS cash flows; monitored $12.5M Opex and Capex budget to ensure financial goals achieved- Analyzed order and customer data to optimize customer KPI's - Served as lead point of contact for internal and external stakeholders for issue resolution and business updates, including c-suite executives, clients, 3PL partner, and internal departments

− Analyst responsible for assessing retailer performance and consumer trends to drive strategy decisions for Executives and Investors of a major U.S. REIT with a $42B asset value portfolio− Built a Tenant Scorecard model in Power BI to analyze retailer and category health using internal data streams, publicly available financials, and consumer behavior sources; used by Executives to evaluate deal dynamics and capital allocation− Conducted several category deep dive analyses across retail and consumer goods using proprietary and third-party data sources to inform Executive strategy around capital allocation decisions− Compiled weekly research memos on the retail impact of COVID-19 for Executives and Investors− Analyzed consumer insights and retailer performance data to drive 130+ new deals and $1M+ in incremental revenue in 2019− Produced Executive research reports to support corporate strategic partnerships

− Maintained accurate 0-18 month demand forecast and budget for global Lifestyle category ($500M+ annual sales and 2,000 SKUs) through analysis of historical sales, macro demand drivers, retail sell-thru data, market trends and statistical forecast models− Proactively identified demand risks/opportunities and supply constraints for monthly S&OP review through cross-functional collaboration with Sales, Product, Merchandising and Supply Chain− Managed regular reporting of forecast performance, risks/opportunities, budget pacing and category insights for Executives

Managed North American demand signal for Lifestyle and Kids footwear categories. Oversaw forecast analysis for Amazon, Zappos, Foot Locker Inc., Journey's, Nordstrom, Finish Line and Lifestyle Specialty retailers. − Managed 12-month North American demand signal for Lifestyle and Kids footwear categories− Oversaw forecast analysis for Key Account and Specialty partners with combined $240M+ revenue− Grew sales revenue for Amazon account +39% in 2018 and +54% in 2019 through strategic revamp of assortment plan and order flows with Amazon's buying team− Generated sales recommendations and assortment analysis for Lifestyle specialty accounts, which contributed to YoY sales growth of +15% in 2015 and +24% in 2016, exceeding growth targets− Analyzed NPD and SPS market data, historical sales and sell thru metrics to exceed forecast attainment benchmarks− Created sales planning tool to streamline forecast creation and sell-in meeting preparation for Lifestyle Specialty sales managers− Selected as subject matter expert for development of global Vanguard Forecasting software for which our team won the New Balance Team of the Year award

− Executed sales, order and account management for 300+ specialty accounts with $33M+ yearly sales − Managed client communication throughout order lifecycle, from entry (EDI and manual) through the value chain process and delivery to ensure customer satisfaction and achieve end-of-month sales goals− Improved rate of complete and on-time orders by 9% through data-driven root cause analysis− Created Excel builds for North American Sales Management to monitor contract utilization, sales pacing and evaluate risks & opportunities − Oversaw cross-functional projects with Allocation and IT teams to improve contract management and implement discount program for Team accounts− Created open order and inventory availability reports with Allocation department to enhance sales reporting− Analyzed supply and sales pacing reports, logistics metrics to ensure efficient order fulfillment

− Developed a comprehensive social media guidebook for 170+ New Balance licensed stores (NBL) − Created detailed content for monthly marketing calendars covering 3-5 campaigns each month − Directed strategic social media pilot for multiple stores; advised President of NBL Advisory Board and sales reps− Managed distribution, creation of POP marketing materials for NBL stores; communicated daily with creative agency− Oversaw $200K budget for national Fresh Foam product launch events and collaborated with external vendors to acquire promotional materials − Maintained database of 1,300+ marketing assets for NBL stores to ensure timely delivery, accuracy, and brand compliance

− Lead interactive tours for team sponsors, premium clients, charities, and fans − Groups of 20-160 people− New England's #1 walking-tour destination

– Presented weekly competitive analyses on life insurance and mutual fund industries to support top-5 U.S. life insurance and investment company – Researched and presented comprehensive case study analyzing multi-channel ad campaign for int’l candy manufacturer – Presented competitive advertising analyses for financial services industry on a weekly and monthly basis to team members to inform marketing strategies− Analyzed social media results and press for digital marketing campaign to present to client

– Managed growth of new e-commerce division – product management, merchandising, advertising– Presented weekly Google Analytics reports to President; conducted Excel analyses of expansion opportunities – Analyzed client purchasing history to develop tiered Fall promotional strategy– Negotiated with vendors to acquire: clothing samples, co-op ads for Luxury Clothing Handbooks, and promotional content – Redesigned product pages on website using Adobe CS6, re-touched 100-page Fall Luxury Clothing Handbooks

− Associate Fashion Editor of 180-page Boyds Magazine; reported directly to President − Conducted detailed Excel analyses of ROI of holiday promotional programs, interpreted raw data from ChainDrive POS, and analyzed client purchasing history to inform store promotions− Analyzed ROI of SEM keyword database to optimize budget and increase unique online visitors

– Assistant Fashion/Content Editor of 180-page bi-annual Boyds Magazine – Compiled statistics on advertising revenue for the magazine and packaging inventory in the store – Oversaw website and social media content; significantly expanded the store’s Facebook presence