• Marketing strategies and implications including the creation of integrated marketing plans• Review digital marketing strategies and analyse effectiveness of social media and marketing campaigns• Design and inception of concepts, and assisting in their development• Assisting clients in re-engineering of key hospitality and retail activities• Key lead into current and future market research and trends • Analysing customer behaviours and using research and observation to define psychographic profiles and ‘taste profiles’• Support the delivery of an audit portfolio including quality service and purchasing benchmarks• Ability to create integrated marketing plans with specialist interest in social media platforms • Hold awards in ‘Brand Storytelling’ and ‘Digital Marketing’ • Specialism in reviewing digital marketing strategies, including web design • Knowledge of financial processes and developing budgets• Delivery of operational schedules, training materials and manuals• Design and implementation of concepts, including Brand design and development

Worked with a number of brands across both public relations and social media marketing including Hello Fresh, Kimberley Clark, Snapchat, Woodford Reserve, RedBalloon and Adrenaline experiences.

The Streets of Barangaroo, Darling Square precinct, Lendlease, Anason and Efendy resturants, Bathers' Pavilion, Brown Forman

Mirvac, Phillips Foote, Lisa Blair, NAPCAN, The Big Red Bash

FunLab, Homeward Bound, Coca-Cola Amatil, Modular farms, Stuart Alexander, Furnish & Finish, Rotary Peace Conference, Anzgog, Twinings

FPA Financial Planning Association Australia, Jamaica Blue, Hisense, KYUP ProjectPlayed a large part of a campaign that was shortlisted for the CommsCon award: 'Best Use of Research/Insights' for the FPA’s “Live the Dream” campaign.

Account manager for a number of both consumer and corporate facing companies. Responsible for client liaison, creative account planning, as well as the complete implementation of plans. Proficient in feature finding and contribution, content marketing, blog writing, liaising with press to establish relationships, creating and distributing press releases, award entry writing, managing advertising, as well as managing all social media channels.

Employed as part of a team of specialists who work with a wide variety of clients to monitor their existing business practices, to then develop and create a commercially viable and effective business solution. The Russell Partnership has an unrivalled reputation within the industry, operates globally and is endorsed by prestigious committee and accredited associations.My focus within the team includes• Marketing strategies and implications including the creation of integrated marketing plans• Review digital marketing strategies and analyse effectiveness of social media and marketing campaigns• Design and inception of concepts, and assisting in their development• Assisting clients in re-engineering of key hospitality and retail activities• Key lead into current and future market research and trends • Analysing customer behaviours and using research and observation to define psychographic profiles and ‘taste profiles’• Support the delivery of an audit portfolio including quality service and purchasing benchmarks• Ability to create integrated marketing plans with specialist interest in social media platforms • Hold awards in ‘Brand Storytelling’ and ‘Digital Marketing’ • Specialism in reviewing digital marketing strategies, including web design and blogging• Knowledge of financial processes and developing budgets• Delivery of operational schedules, training materials and manuals• Design and implementation of concepts, including Brand design and development

• Coordinating marketing campaigns with sales activities• Designing the companies website and maintaining• Creation and publication of all marketing material in line with marketing plans• Planning and implementing promotional campaigns.• Manage and improve lead generation campaigns, measuring results• Overall responsibility for brand management and identity• Preparing online and print marketing campaigns• Monitor and report on the effectiveness of marketing communications

During my time in New Zealand, I worked for Pack Nz at their Foxglove venue. I was in charge of arranging functions for the various event spaces within the prestigious venue. This included;• Liaising with clients to ascertain their precise event requirements• Producing detailed proposals for events (e.g. timelines, venues, suppliers, legal obligations, staffing and budgets)• Agreeing to, and managing a budget• Ensuring insurance, legal, health and safety obligations are adhered to• Coordinating venue management, caterers, stand designers, contractors and equipment hire• Organising facilities for security, first aid, hospitality and the media• Identifying and securing speakers or special guests• Coordinating staffing requirements and staff briefings• Liaising with marketing and PR colleagues to promote the event• Liaising with clients and designers to create a brand for the event and organising the production of tickets, posters, catalogues and sales brochures, plus social media coverage• Coordinating suppliers, handling client queries and troubleshooting on the day of the event to ensure that all runs smoothly• Overseeing the dismantling and removal of the event and clearing the venue efficiently as well as invoicing and taking receipt of payment

I gained some great experience at the HGA creative group in Irlam, this company is a marketing and commercial business who manage the media and PR behind event organisation. They organise live events such as fashion shows as well as conferences and brand engineering. I observed the senior staff arranging events and was able to travel to potential event sites and carry out site reviews.