David Novak Email & Phone Number

Columbia, Md, Us

Leading Global CRM team at Merkle.

San Francisco, California, Us

Developed Global consulting team focused on CMO and senior marketing leaders, where I led buyer research, offer development, sales enablement, and all go-to-market activities. Responsible for increasing revenue 22% YtY representing 59% of all firm revenue. Previously co-led global marketing and sales practice responsible for building and leading consulting teams delivering brand and demand customer engagement advisory services via digital marketing, personalization, artificial intelligence, eCommerce/web, mobile/AR, and social. Achieved 61%+ revenue growth of practice representing 22% of firm revenues.

Armonk, Ny, Us

Partner and Practice Leader (multiple promotions) – lead North American consulting team delivering customer engagement strategy, implementation, and optimization to Fortune 100 clients via digital marketing, personalization, artificial intelligence, eCommerce/web, mobile/AR, and social. Delivering 100% year to year growth in 2018.Led teams selling and delivering consumer and enterprise mobile transformation for the Retail, Consumer Packaged Goods, Life Sciences, and Travel industries. Delivered $180 million in net new revenue in 2015.Co-led team focused on Smarter Commerce strategy and transformation consulting for Fortune 50 retailers and consumer goods companies. Responsibilities included offering development, sales, and delivery of Omni-channel marketing consulting services resulting in net new revenue of $30+ million from 2013 through 2014.Clients have included; United Airlines, Staples, Kohl's, AutoZone, PepsiCo, Apple, Sephora, Mattel, Kraft, Time Warner, Comcast, Disney, and more.Additional project leadership including; Business Intelligence Strategy, Mobility Solutions, eCommerce Strategies, eCommerce Implementation, Mobile POS Solutions, Outsourcing Strategies, Organizational Change Management, Analytics, and Supply Chain Initiatives.

Developed detailed marketing, commerce, email, and social media campaigns for companies including; ABC Television, Siemens, Provident Bank, others.

Saltaire, West Yorkshire, Gb

Pace was the world's largest digital home gateway provider for pay television services, acquired by Commscope. I rapidly progressed from initial position as Marketing Manager to Marketing Director to position as Vice President of Marketing with responsibility for Corporate Development, Product Management, Marketing and New Business Development.