Debbie Samra Email & Phone Number

Little Rock, Ar, Us

Fayetteville, Arkansas, United States

Arkansas, United States

Little Rock Metropolitan Area

Charter Schools Kindergarten - High School

Greater Fayetteville, Ar Area

Fayetteville, Arkansas, United States

Little Rock, Arkansas, United States

Trained product development and sales teams in understanding USA product processes and calendar.Provided recommendations for USA materials and printing.Submitted recommendations to CEO, five year financial plan for product development and sales teams and how to best move forward with retailers.Charity included teaching in Chinese children English in mainland China.

Little Rock, Arkansas

Little Rock, Ar, United States

Merchandising and Product Development

Greater Nashville Area, Tn

Brentwood, Tn

Design for your Home - Staging, Decluttering, Organizing, Seasonal Decorating

Bentonville, Ar

Senior Product Development Manager II - Ladies Apparel Missy and Plus (2011 -2016)• Assisted in hiring, set up, teaching, and training of PD team during the transition from NY to AR.• Implemented product strategies to determine goals pertinent to business plan resulting in increased financial goals for private and national brands. Worked closely with all pertinent cross-functional teams in overall strategy to increase performance and profitability. • Travel extensively both domestically and internationally. Work with mills, vertical manufacturers and domestic suppliers for all product categories in ladies apparel, negotiate pricing and lead team on product assortment to drive key items

New York, Ny

5 Star Hotel Essentials, Sleepwear/Loungewear New York, NY (2010 - 2011)• Directed and managed a staff of 12. Responsible for sleepwear/loungewear design, product development, marketing, sourcing and assisted in sales for mass, mid tier, and specialty store formats. • Launched luxury robes and towels into 5 star hotels. Accountable for all aspects of budget planning, marketing strategies, trend and analysis of the retail market. Reported directly to the company President. Company sold and dissolved.

New York, Ny

License Sleepwear, Bras, and Daywear (2008 - 2010)• Secured and developed relationships with all cross-functional teams to produce license products for mass and mid tier retailers. Maintained profitability and sales analysis of each individual retailer pertaining to all divisions of the company which included several major license products including the first bra and panty launch of Disney to mass.

Greater New York City Area

Vanity Fair Brands, LP, New York, NY - Director of Merchandising Bras, Shapewear, and Daywear - Mass Markets (2006-2008) • Developed and coordinated relationships with all cross-functional teams in both NY and Atlanta to produce and negotiate the best value of national brand product with acceptable internal margins.• Updated trend, color, and facilitated graphic design team for clear product presentations. Increased sales by developing current key items in active bra area. Launched Russell Brand sport bras in specialty store formats. Managed contract designer for plus-size active line with special emphasis on body type and fit.• Reported directly to the VP of Merchandising. Company dissolved the NY office.

Bentonville, Arkansas

Walmart Stores, Inc. Bentonville, AR - Sr. Product Development ManagerSleepwear, Intimates, Sportswear, Active (2001 - 2005)• Set up, managed, and trained a new team in product development for lingerie. Streamlined supplier selection for private brand labels. Updated merchandise assortments with trend right styling, print, color, fit, & overall quality. Executed low cost strategy with factories. • Maintained secondary time and action calendar for Intimates for trend, design, quality, price, testing, and on time delivery. Executed style outs for duplication to improve profit and turn for both private & national brands. • Instituted worldwide knit and woven core fabric standards for better quality and costing.• Traveled extensively both domestically and internationally to develop all categories. • Managed & partnered with VP of Merchandising to increase multi-billion budgets in sales.

Bentonville, Arkansas

Promoted to Sr. Product Manager for Lingerie which included Bras, Foundations, Panties, Daywear, Shapewear, & Sleepwear

Little Rock, Arkansas

Dillard Department Stores Inc. - Brand Coordinator Sleepwear, Intimates Little Rock, AR (1995-2001)• Set up and structured PD for Ladies Intimates dpt. Directed 7 divisions of buyers and divisional VP'S to coordinate assortments and suppliers for both internal & national brands.• Determined overall appropriate distribution, assortments, strategy and marketing of sleepwear, bras, and daywear collections with substantial growth in annual sales volume.• Extensive international travel. Reported directly to the VP of Corporate.

Ba, Marketing

Kappa Sigma Little Sister

High School, General

Activities and Societies: Key Club Calendar, Thespians, South Arkansas Symphony Orchestra