David Lu

David Lu Email and Phone Number

VP Sales North America @
David Lu's Location
Pointe-Claire, Quebec, Canada, Canada
About David Lu

28 years working experience in US IT vendors and about 15 years sales team management experience Successful Commercial business territory market develop experience and good account development experienceRich channel sales working experience with distributors and resellers, smooth working with OEM partners, ISVs and global alliance partnersStrong sales back ground in China commercial industryGood selling skills on Cloud and Big data, IT infostructure, data protect, software development, content management solution areaBe good at teamwork and cooperate with different department like marketing, product, operationWorking hard, passionate, a man of integrity. Good followed with US company’s culture

David Lu's Current Company Details
Casnetvi Information Technology

Casnetvi Information Technology

VP Sales North America
David Lu Work Experience Details
  • Casnetvi Information Technology
    Vice President Of Sales North America
    Casnetvi Information Technology Apr 2024 - Present
    Pointe-Claire, Quebec, Canada
    Casnetvi Information Technology is the China local information company and be focus on develop and provide private/public cloud solution to help health care industry improve their management and work through IoT tech. http://www.casnetvi.com/
  • Casnetvi Information Technology
    Vice President Operations
    Casnetvi Information Technology Jun 2022 - Apr 2023
    Beijing, China
    Casnetvi Information Technology is the China local information company and be focus on develop and provide private/public cloud solution to help health care industry improve their management and work through IoT tech. http://www.casnetvi.com/
  • Barracuda (Nyse: Cuda)
    Regional Sales Director /Greater China Country Manager
    Barracuda (Nyse: Cuda) Jul 2016 - Jun 2022
    Beijing City, China
    Lead Barracuda Greater China Business, rebuild the team, reposition with the selling model, improve coverage, push solution selling on hybrid cloud area, keep high speed business growth.
  • Nutanix
    China North District Manager
    Nutanix Oct 2014 - Oct 2015
    Beijing City, China
    Work as China North District Manager Take responsibility of develop China North Market with high growth sales target. Worked with team, channel and alliance, hold demo work shop weekly in Intel Demo Center, develop Millions USD opportunities and close with about half million USD case.• Channel recruitment: Recruit ECS as New Distributor and about 10 resellers in China North. • Alliance work with Microsoft, Intel, make bundle promotion and hold demo workshop for draft more pipeline,.• Win case in typical industry such as FSI, Public… with every layer of partner, monitor selling circle step by step, set up light house customers and copy success story in the industry.• Design and execute marketing event with partner to develop territory market.
  • Ca Technologies
    Director, China, Dm Csu
    Ca Technologies Jun 2011 - Apr 2014
    Beijing
    Take responsibility of leading Data Management China business as independent business unit in CA. 7 people (3 sales, 2 presales, 1 marketing assistant, 1 telesales) managed.After 3 quarters initiate stage in FY12, achieved 101% of FY13 revenue target and keep 13.5% revenue growth at FY14 with China team. Sign 1st OEM contract with local storage vendor at FY14. Got data modeling product 600% revenue growth start from 2011. Changed team sales culture and selling model from pure distribution to channel / major account and OEM, be focus on both commercial and enterprise market. Extend business success in a lot of industries such as banking, healthcare, government, MNC, Manufacture …
  • Hewlett-Packard
    Sales Director, 3Par, China
    Hewlett-Packard Dec 2010 - May 2011
    Take responsibility of leading 3PAR business in HP P.R. China, enable SWD specialist team and Sales Units internal by solution selling methodology. Quick set up pipeline in Siebel with 10 Million in 4 months with team. Win first HP-3PAR case in big airline group customer and first HP-3PAR case in logistic customer. Improve market coverage in all PRC territory T1 cities and Industries through sales units, SWD specialist and partners. Quit as the end of 3PAR sales letter.
  • 3Par - A Company Of Hp
    Country Manager Of China
    3Par - A Company Of Hp Apr 2010 - Dec 2010
    Develop China Business in 3PAR Inc.In 6 months tight time with storage solution selling circle, set up about 30 pipeline and won 1 Million USD revenue with 1 Sales Engineer. Recruit 1 T1 Value partner and 10 T2 local partners who caover about 7 T1 cities in China North, East and South. 3Par was merged by HP in 2010 September, and be on board at HP as Sales Director, 3PAR, SWD, China
  • Data Domain - A Company Of Emc
    North Regional Sales Manager Of China
    Data Domain - A Company Of Emc Jun 2009 - Mar 2010
    Develop China North Business in Data Domain, a company of EMC.In 7 months short time, 2 people's team set up success selling model and channel model. Run 20 customer seminars in China north tier one cities, set up about 100 pieces of pipeline equal 5 million USD revenue opportunities, will win about 15 cases equal 500K USD revenue by the end of 2009.In 2010, Data Domain was merged with EMC BURA team as BRS department. I was assigned as BRS Sales Director of North China.
  • Emc Computer Systems
    Commercial Sales Manager, North China
    Emc Computer Systems Apr 2002 - May 2009
    Served as Commercial Sales Manager, Fist Line Manager of North China Section, mainly responsible for the North China commercial market development and revenue performance. •Set up commercial business model in China•Mapping account with industry solution and channel•Set Up “Soldier Ants” T2 Seminar to develop local commercial market•Focus on small industry as power plant, lottery, transportation, local government, Education, Hospital, Tobacco, Manufacture, etc development through local partner in 8 provinces and Beijing / Tianjin Cities.•7 quarters individual and 4 quarters team top revenue performance in Great China Commercial Department.•2007 101 Sales Club winner •Promoted as North China Commercial Top Team Manager in 2008 Jan.Served as Senior Commercial Account Sales Manager•Worked closely with SI partners to develop commercial market through channel map•Contribute 8 Million revenue in China in 2007•Recruit 136 tier 2 partners in territory.•Won over 700 EMC install base accounts by self and with partner•2007 1st half and 2nd half year 4P sales ranking winner in GC•150% revenue target achieved in 2007 1st half year, 187% revenue target achieved in Q3. 176% revenue target achieved in 2007 in operation record.•2006 101 Sales Club winnerServed as Partner Manager of China Section, mainly responsible for the business channels and market development.•Worked closely with VAD ( Value Added Distributor) and successfully turned New partner into a business partner of EMC Inc.•Sold more than 2000 pieces of array products to market through channel systems.•Established over 5 new major partner relationships with EMC and build up 40 million business through these partners with team.•Frequently organized marketing activities such as products exhibition tours across China and agent trainings; developed over 10 primary and secondary partners.•Awarded with promissory notes of EMC shares for outstanding performance in 2003 and 2007.
  • Emc
    Commercial Sales Manager, North China
    Emc Apr 2002 - May 2009
  • Ibm
    Software Vad Business Manager
    Ibm Jul 2001 - Mar 2002
    Worked as Value Added Distribution Manager, responsible for the sales of software platforms and GIS products.• Managed channel increment of IBM’s four major software products: DB2, WebSphere, Tivoli and Lotus Notes, involving products marketing and business channel development.• Closely cooperated with local software developer (ISV) to develop and promote different applications of platforms based on IBM’s middle wares, which successfully enlarged the groups of IBM’s application developers with outstanding achievements. • Promoted the transfer of DB2 Database Platform via more than 100 MapInfo developers across China of Digital Founder.• Accepted systematic sales training (PELT) in IBM Staff School and honored Excellent Individual Prize.
  • Beijing Times Netstar Technology Co., Ltd
    Business Development Director
    Beijing Times Netstar Technology Co., Ltd Nov 2000 - Jul 2001
    During the golden period of Internet and Telecom with applying Broad Band networks in China, I and my partners established Beijing Times Netstar Technology Co. As one of the founders and Business Development Director, I was responsible for the sales and services covering departments of sale, marketing, products and post-sale service. • Succeeded in winning the investment of 10 million RMB and bandwidth of 200 MHz from China Trade Group, China Telecom and China Netcom.• Undertook the upgrade projects of Broad Band service for the Community of China Trade Center, which includes China World Hotel, Traders Hotel, China World Tower, China Exhibition Center, thereby building up the major business for Times Netstar with shareholders including China Trade Group, China Telecom and China Netcom.• Jointly developed with Ericsson Inc. the uni-message integrated communication platform for the Community of China Trade Center.• The company provides Internet accessing service, community applications, website and server trusteeship as well as multimedia services; It was later purchased by China Netcom because of its favorable market value.
  • Sun Microsystems
    Adc Partner Manager
    Sun Microsystems Mar 1998 - Nov 2000
    Beijing City, China
    In charge of the channel management of workgroup server, workstation and storage products since joined SUN in 1997.• As a channel manager, planned and organized many marketing events (e.g. binding and promotion), conducted marketing and channel exploring of channel products and helped building up sales channels and networks across China. • Provided business consultation to distributors and resellers for many times with different business develop plan; undertook great amount of promotional work, which resulted in favorable partnership.• Highly valued solutions provided by software producers such as ORACLE, Lotus and Informix to work out various binding sales plans.• Over-fulfilled the sales assignments for two consecutive years and was honored with ‘SUN Sales Club Winner’ prize. • Awarded 3 times with promissory notes of SUN shares for outstanding performance.• The marketing network and sales achievement developed at SUN turned into a sound foundation for my subsequent success - establishing my own company - Beijing Times Netstar Limited.
  • Ca
    Channel Sales Manager And Product Manager
    Ca Aug 1996 - Feb 1998
    Joined CA in 1996 at its early stage of business in China, Channel Sales Manager and Product Manager of the solution of software as storage, antivirus and telecommunication. • Successfully undertook the work of market orientation, requirement analysis for relating products and participated in relating promotion work.• Developed business channel and built up sales system including general agent, agent and authorized seller.• Responsible for the sales of important clients including Xian-Janssen, Beijing Customs, China FAW Group Corporation.
  • Intel
    Field Application Engineer
    Intel Jun 1995 - Aug 1996
    Field Application Engineer of Intel’s Industrial PC, Commercial PC and Network products since joined Intel in 1995.• Managed agent training on the products such as Intel 486 CPU, PreShare (video conference software), LANDesk Manager (network management software), Network Adapter, etc.• Participated in testing Intel’s industrial PC 302i, composing and distributing the product manuals.• Participated in the design, bidding and conducting of the network projects for BELL、HuaJie High Way Design、Institution of Petroleum Science, etc.
  • Trend Micro
    Technical Support Manager
    Trend Micro Jun 1994 - Jun 1995
    I got involved in the setup process of Beijing Office of TMD. Later I worked as the account manager and technical support manager. More specifically, my work included setting up the Anti-Virus Centers all over the country (resellers/dealers) as well as the sales channels, seminars and lectures. Also I set up a Anti-Virus Classroom within the company.

David Lu Education Details

Frequently Asked Questions about David Lu

What company does David Lu work for?

David Lu works for Casnetvi Information Technology

What is David Lu's role at the current company?

David Lu's current role is VP Sales North America.

What schools did David Lu attend?

David Lu attended China Agricultural University, The Middle School Attached Northern Jiaotong University.

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