D. Mark Hornung

D. Mark Hornung Email and Phone Number

Retired Employer Brand Specialist @
D. Mark Hornung's Location
Half Moon Bay, California, United States, United States
D. Mark Hornung's Contact Details

D. Mark Hornung personal email

n/a
About D. Mark Hornung

Formerly managed content for the Employer Brand for Intel Corporation. Prior to this, I was MBrandSF, providing research, strategy and messaging for recruitment marketing and employer branding. Past clients included employers in Big Data and Analytics, defense and aerospace, consumer packaged goods, retail (hard and soft goods), automotive, and healthcare. Based in the San Francisco Bay Area.

D. Mark Hornung's Current Company Details
Coastal Dawne

Coastal Dawne

Retired Employer Brand Specialist
D. Mark Hornung Work Experience Details
  • Coastal Dawne
    Director Of Marketing And Event Logistics
    Coastal Dawne Oct 2024 - Present
    Half Moon Bay, California, United States
    Manage e-commerce and event logistics for artisanal craft boutique.
  • Intel Corporation
    Employer Brand Strategist
    Intel Corporation Aug 2022 - Oct 2024
    Santa Clara, California, United States
    Intel is best known worldwide for developing the microprocessor, found in computers, smartphones, cars, appliances, and many of the devices that make our lives better. Intel is also a leader in Artificial Intelligence and the manufacture of semiconductor designs for other designers. Do Something Wonderful with Intel today!
    View
  • Mbrandsf
    Principal Consultant
    Mbrandsf Apr 2022 - Aug 2022
    Half Moon Bay, California, United States
    MBrandSF provides consulting and creative services centered on #EmployerBrand and #RecruitmentMarketing for clients in high tech, health care, retail, telecommunications, and other industries.
  • Exaqueo
    Senior Employer Brand Strategist
    Exaqueo Sep 2021 - Apr 2022
    Half Moon Bay, California, United States
    View
  • Mbrandsf
    Employer Brand And Recruitment Marketing Consultant
    Mbrandsf Feb 2019 - Sep 2021
    Half Moon Bay, Ca
    MBrandSF provides research, strategy and messaging for recruitment marketing and employer branding. Past clients have included employers in Big Data and Analytics, defense and aerospace, consumer packaged goods, retail (hard and soft goods), automotive, and healthcare. Clients have included small start-ups to FORTUNE 500 sized corporations. Worked with Blue Shield of California (a $20B health insurer) during their HQ move from San Francisco to Oakland, and Altais, a start-up designed to address the problem of chronic burnout among American physicians. Based in the San Francisco Bay Area.
  • Teradata
    Global Employer Brand And Recruitment Marketing Director
    Teradata Oct 2017 - Feb 2019
    San Francisco Bay Area
    My role was to develop the employer brand messaging and market Teradata as a great place to work. I built the recruitment marketing infrastructure from scratch, including two iterations of the careers website, microsites, and a social recruiting effort that resulted in 8% of all hires worldwide in 2018. Also managed a global employee survey (along with pre- and post-survey communications), as well as the company's profile on Glassdoor, kununu, Indeed, and other sites. Managed online employment advertising that featured a cost per apply 55% that of high tech employers generally, yet received 170% of typical rate of applications. Also was part of a corporate task force overseeing the re-branding of Teradata in 3Q18 that included corporate marketing, employee communications, leadership development, and talent acquisition.
    View
  • Informatica
    Senior Manager, Talent Acquisition Marketing & Employer Branding
    Informatica Apr 2015 - Oct 2017
    Redwood City, Ca
    My role was to promote career opportunities at Informatica, the company that leads in Enterprise Cloud Data Management, the heart of the data revolution. Built a social recruiting initiative that, in its first nine months, represented over 1 million page views. Wrote and produced employee videos, wrote and produced careers website and supporting microsites. Supervised participation in the global Candidate Experience (CandE) awards, winning 24th out of the 50 top employers in North America and 5th in EMEA. Managed the company's profile on Glassdoor, responding to every review and updating content continuously.
    View
  • Symphony Talent
    Brand Strategist
    Symphony Talent Jul 2013 - Mar 2015
    San Francisco Bay Area
    After Findly (now Symphony Talent) acquired Bernard Hodes Group, I worked with employers to discover, refine, articulate and enhance their employer brands to engage and retain current employees as well as recruit top talent. Developed and used proven employer brand research and analysis processes honed over years of working with employers throughout the world, from the UK to Australia, Singapore to Peru.
    View
  • Omnicom / Bernard Hodes Group
    Employer Brand And Employee Engagement Strategist
    Omnicom / Bernard Hodes Group May 2003 - Jul 2013
    Palo Alto, Ca
    Responsible for employer branding practice for international recruitment marketing agency. Hodes was a subsidiary of Omnicom Group, Inc., (NYSE: OMC), the largest communications holding company in the world. I worked with clients in biotech, defense / aerospace, and consumer packaged goods helping them define what their employer brand is, how it can best be communicated, and where. Clients included Apple, Bank of America, Cisco, General Mills, Intel, Northrop-Grumman, PG&E, Raytheon, ResMed, and more. I also worked with employers to gauge employee engagement and find ways to improve it.
    View
  • Jwt Specialized Communications
    Managing Partner
    Jwt Specialized Communications Jul 1996 - Apr 2003
    Started and grew San Francisco office of this recruitment marketing subsidiary of J. Walter Thompson. Went from zero to $15 million in annualized billings in under four years, working with blue-chip clients such as Intel, Cisco, Microsoft, and Bank of America.
  • Bravant Llc
    Ceo
    Bravant Llc Jul 1999 - Dec 2000
    Tasked to take over this start-up company started by JWT to develop an online applicant screening and assessment tool. Brought service, Career@gent, to market within seven months and developed all marketing materials. Downturn in the labor market forced liquidation. Managed to recoup a significant percentage of the original investment through sale of software licenses, intellectual capital and naming rights. Returned full-time to JWT.

D. Mark Hornung Skills

Strategy Brand Development Social Media Marketing Employer Branding Marketing Leadership Online Advertising Digital Marketing Employee Engagement Start Ups Digital Strategy Management Advertising Integrated Marketing Recruiting Creative Strategy Online Marketing Marketing Communications Presenter Talent Management Social Networking Research Crm Digital Media Email Marketing Social Media Media Planning Strategic Partnerships Mobile Marketing Direct Marketing Creative Writer Brand Strategist New Business Development Sales Sem Interactive Marketing Corporate Branding Analytics Consulting Creative Direction Media Buying Web Analytics Content Strategy Internal Communications Persuasive Presenter Social Media Relations Fundraising Strategic Communications Corporate Communications Strategy Development

D. Mark Hornung Education Details

Frequently Asked Questions about D. Mark Hornung

What company does D. Mark Hornung work for?

D. Mark Hornung works for Coastal Dawne

What is D. Mark Hornung's role at the current company?

D. Mark Hornung's current role is Retired Employer Brand Specialist.

What is D. Mark Hornung's email address?

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What is D. Mark Hornung's direct phone number?

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What schools did D. Mark Hornung attend?

D. Mark Hornung attended John Carroll University, St. John's Jesuit Prep.

What skills is D. Mark Hornung known for?

D. Mark Hornung has skills like Strategy, Brand Development, Social Media Marketing, Employer Branding, Marketing, Leadership, Online Advertising, Digital Marketing, Employee Engagement, Start Ups, Digital Strategy, Management.

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