Dmitri Siegel

Dmitri Siegel Email and Phone Number

Chief Brand Officer @ Pura
Santa Barbara, CA, US
Dmitri Siegel's Location
Santa Barbara, California, United States, United States
About Dmitri Siegel

I am a senior marketing, creative, and DTC executive with over fifteen years of experience leading transformation and growth at brands like Patagonia, Sonos, and Urban Outfitters.Along the way I have launched a streaming service; scaled a multi-platform subscription service to over 2 million subscribers; founded and sold a premium technical apparel brand; doubled revenue at three e-commerce divisions; created campaigns with Q-Tip, Rick Rubin, Tinashe (and many more); hired over 100 people; gone through one IPO, and developed a pretty solid karaoke set. My work is rooted in my training in Design — a methodology and an ethos that I apply to everything from brand strategy to org design. I have published widely on the topics of Design, technology and digital culture and lectured at Rhode Island School of Design (RISD), Maryland Institute College of Art, and Art Center Center College of Design among others. I earned my MFA in Graphic Design from Yale University.

Dmitri Siegel's Current Company Details
Pura

Pura

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Chief Brand Officer
Santa Barbara, CA, US
Dmitri Siegel Work Experience Details
  • Pura
    Chief Brand Officer
    Pura
    Santa Barbara, Ca, Us
  • Urban Outfitters
    Chief Creative, Brand And Digital Officer
    Urban Outfitters Feb 2024 - Present
    Philadelpia, Pa, Us
    Leading amazing teams accountable for Creative, Marketing, Brand, and E-commerce.
  • Early Majority, Inc.
    Co-Founder
    Early Majority, Inc. Jan 2021 - Aug 2024
    Paris, Fr
    Co-founded technical apparel brand. Raised $5M from Sequoia, Mosaic, dvX, and others. Exited through acquisition by Mason & Fifth. Keep leaning out.
  • Outside
    Chief Marketing Officer
    Outside Mar 2022 - Feb 2024
    Boulder, Colorado, Us
    Led brand strategy and creative for the leader in outdoor media and technology.Full P&L responsibility for the Outside + subscription business. Rebranded the company as Outside, created Outside + subscription platform grew to over 1M subscribers.
  • Coyuchi
    Board Member
    Coyuchi Oct 2019 - Sep 2022
    San Francisco, California, Us
    Board member for the leader in responsible bedding and home goods.
  • Sonos, Inc.
    Vice President, Global Brand
    Sonos, Inc. Nov 2015 - Mar 2022
    Santa Barbara, Ca, Us
    Oversaw all aspects of the Sonos brand globally including: brand strategy, brand design, advertising, media strategy, global media budget, growth marketing, global digital experience, global retail experience, global marketing operations.Co-founded Sonos Radio: Sonos’ music service: P&L, creative, editorial, growth, etc.. Check out the work we’ve done with Dolly Parton, D’Angelo, Thom Yorke, FKA Twigs, Bjork, and many others.Created award-winning retail experiences in New York, London, Berlin, Stockholm, and Shanghai.
  • Patagonia
    Vice President, Digital & Global Creative Director
    Patagonia Sep 2011 - Oct 2015
    Ventura, California, Us
    Global Creative Director overseeing all brand creative and strategy. Led design, photography, and editorial teams. Executive in charge of digital commerce and experience. Full P&L responsibility for online sales and digital experience. Oversaw digital design, development, online marketing, E-commerce operations and strategy. Reporting to the CEO.
  • California Institute Of The Arts
    Visiting Critic
    California Institute Of The Arts Sep 2014 - Jun 2015
    Valencia, Ca, Us
    Critic in the Graduate Graphic Design program.
  • Urban Outfitters
    Executive Director Of Marketing, Gm Direct To Consumer
    Urban Outfitters Sep 2009 - Sep 2011
    Philadelpia, Pa, Us
    Senior Executive in charge of Marketing, Creative, and Direct to Consumer, reporting to the CEO. Full P&L responsibility for DTC business as well as global leader for brand and customer.
  • Urban Outfitters
    Gm Direct To Consumer
    Urban Outfitters Dec 2007 - Sep 2009
    Philadelpia, Pa, Us
    Full P&L responsibility for Direct to Consumer business.
  • Urban Outfitters
    Digital Art Director
    Urban Outfitters Sep 2006 - Dec 2007
    Philadelpia, Pa, Us
    Oversaw all digital creative including design, development, copy, photography, and content for urbanoutfitters.com
  • Rhode Island School Of Design
    Thesis Critic
    Rhode Island School Of Design Sep 2009 - Jun 2011
    Providence, Rhode Island, Us
    Thesis critic in the graduate program in Graphic Design.
  • Sundance Channel
    Art Director
    Sundance Channel Jun 2005 - Aug 2006
    New York, Ny, Us
    Branding, motion graphics, advertising, on air branding, and interstitial content.
  • Sundance Channel
    Broadcast Designer
    Sundance Channel Aug 2004 - Jun 2005
    New York, Ny, Us
    Concept and design of on-air and online creative.
  • Art Center College Of Design In Pasadena
    Lecturer
    Art Center College Of Design In Pasadena Sep 2005 - Jun 2006
    Pasadena, Ca, Us
    Lecturer and visiting critic in the graduate programs in Media Design and Criticism and Theory.
  • Pentagram
    Design Intern
    Pentagram May 2003 - Sep 2003
    London, Gb
    Worked for Michael Bierut designing things.

Dmitri Siegel Skills

Creative Direction Graphic Design E Commerce Social Media Marketing Integrated Marketing Brand Development User Interface Design Photography Art Motion Graphics

Dmitri Siegel Education Details

  • Yale University
    Yale University
    Graphic Design
  • Wesleyan University
    Wesleyan University
    Bachelor Of Arts - Ba

Frequently Asked Questions about Dmitri Siegel

What company does Dmitri Siegel work for?

Dmitri Siegel works for Pura

What is Dmitri Siegel's role at the current company?

Dmitri Siegel's current role is Chief Brand Officer.

What is Dmitri Siegel's email address?

Dmitri Siegel's email address is dm****@****nia.com

What is Dmitri Siegel's direct phone number?

Dmitri Siegel's direct phone number is +134799*****

What schools did Dmitri Siegel attend?

Dmitri Siegel attended Yale University, Wesleyan University.

What are some of Dmitri Siegel's interests?

Dmitri Siegel has interest in Politics, Education, Environment, Poverty Alleviation, Science And Technology, Arts And Culture.

What skills is Dmitri Siegel known for?

Dmitri Siegel has skills like Creative Direction, Graphic Design, E Commerce, Social Media, Marketing, Integrated Marketing, Brand Development, User Interface Design, Photography, Art, Motion Graphics.

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