Dmitriy Guskov Email & Phone Number

Москва, Россия

Developing business with enterprise customers and partners for Harman Lifestyle Audio division with focus on revenue & margin growth for sales of both consumer products and embedded audio solutions.Key function:• Implementation of KPIs (sales plan, accounts receivable and margin).• Interaction with distributors (sales plan execution, supply of basic assortment, new products and special orders).• Creation of assortment matrixes based on ABC analysis, rotation, analysis and… Show more Developing business with enterprise customers and partners for Harman Lifestyle Audio division with focus on revenue & margin growth for sales of both consumer products and embedded audio solutions.Key function:• Implementation of KPIs (sales plan, accounts receivable and margin).• Interaction with distributors (sales plan execution, supply of basic assortment, new products and special orders).• Creation of assortment matrixes based on ABC analysis, rotation, analysis and control.• Planning and sales analysis.• Competitive environment analysis.• Monitoring of products’ availability on retailers' shelves.• Preparation and carrying out of promos for retailers.• Preparation of commercial proposals for retailers.• Joint negotiations with the buyers and distributors.• Participation in exhibitions and conferences Show less

Russian Federation

Explore consumer audience, analyze competitive environment and find new opportunities for growth in sales and profitability of the brand on this basis.Create business relations with new regional clients, maintain the actual database.Develop and adapt training programs for regional retailers’ sales staff. Carry out PR and advertising campaigns in co-operation with Brand manager.Control the observance of recommended retail prices and merchandising standards in POS.Coordinate… Show more Explore consumer audience, analyze competitive environment and find new opportunities for growth in sales and profitability of the brand on this basis.Create business relations with new regional clients, maintain the actual database.Develop and adapt training programs for regional retailers’ sales staff. Carry out PR and advertising campaigns in co-operation with Brand manager.Control the observance of recommended retail prices and merchandising standards in POS.Coordinate regular shipments of watches, accessories and POS materials to clients.Compile regular reporting and analysis of stock, assortment and bestsellers. Conduct market situation research and provide monthly sales planning. Show less

Moscow

Created the concept and development of merchandising standards, carried out pricing and budget allocation for Yota 4G POSM.Organized related corporate advertising and promo- activities, retailers’ motivational programs and goals settings.Coordinated work of local merchandising staff in Russian regions (Ufa, Sochi, Krasnodar, Moscow and St.-Petersburg). Monitored competitive… Show more Created the concept and development of merchandising standards, carried out pricing and budget allocation for Yota 4G POSM.Organized related corporate advertising and promo- activities, retailers’ motivational programs and goals settings.Coordinated work of local merchandising staff in Russian regions (Ufa, Sochi, Krasnodar, Moscow and St.-Petersburg). Monitored competitive environment, actual market situation, potential target audience. Prepared monthly forecast of retailers' goods and POSM demand for the next periods. Show less

Performed sales and profit targets, sell-in/sell-out forecasting.Developed business plans, long-term objectives, pricing strategy.Controlled the main assortment, constant availability of bestsellers and top devices.Provided account and relationship management: ensured all retailers’ targets are achieved.Rendered product information and training support to the sales staff and captured customers’ requirements, identifying opportunities for improving further performance.

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